12/31/2025 - Turning Chicken Scratch Goals into a 2026 AI Creative Brief

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0:00 Are you ready? Are you ready, doggy?
0:04 Doggy, are you ready?
0:06 Are you ready?
0:09 [music]
0:18 It's not simple to say.
0:21 The most days
0:24 I don't recognize me with these shoes
0:27 and this apron. That place and its
0:30 patience
0:31 have taken more than I gave them.
0:36 It's not easy [singing] to know
0:39 I'm not anything like I used to be.
0:43 Although it's true I was never attention
0:47 sweet center. I still remember that
0:50 girl.
0:52 She's imperfect [music and singing]
0:54 but she tries.
0:56 She is good, but she lies.
1:00 She is hard [singing]
1:02 on herself.
1:04 [music] She's broken and won't ask for
1:07 help. She is messy, but she's kind.
1:13 She's lonely.
1:15 Most of the time she's all of this
1:18 [singing] mixed up and baked a beautiful
1:21 pie. [music] She's [singing] gone, but
1:24 she used to be mad.
1:31 [music]
1:41 [music]
1:47 >> [music]
2:08 [music]
2:23 >> 10,000 words swarm around my
2:25 [music and singing] head. A million more
2:28 in books written beneath my bed.
2:35 I wrote or read them all when searching
2:37 in the swarm. Still can't find how to
2:40 hold my hands. [music]
2:45 And I know you need [singing] me in the
2:48 next room over. I am stuck in here on
2:51 paralyzed.
2:53 [music]
2:56 For months I got myself in ruts. Too
2:59 [music and singing] much time spinning
3:00 mirrors framed in yellow walls.
3:06 >> [music]
3:08 >> Ain't it like most people? I'm no
3:10 different. [music]
3:11 Like to talk on [singing] things we
3:13 don't know about.
3:15 [music]
3:18 Well, ain't it like [singing] most
3:19 people? I'm [music] no different. Like
3:21 to talk on things we don't know about.
3:34 Happy New Year's Eve, people. It's New
3:36 Year's Eve. It's If Steo's in here, he's
3:39 in the future.
3:40 Steo is coming to us from the future.
3:44 It's 2026 where he is.
3:48 Steo, he's here. [laughter]
3:50 It's like watching the History Channel.
3:57 Oh yeah, I am a 2025 garb for sure. My
4:02 my old uh cashless clay shirt from
4:04 Bosot. [music]
4:09 Happy New Year's Steo down under
4:12 [clears throat] coming to us from the
4:13 future.
4:16 Here at the AI Learning Lab, we got
4:18 people from all over. From east and from
4:20 west and from north and from south and
4:22 from the future and from the past. We
4:26 got them all. Welcome everybody.
4:31 [music]
4:35 [music]
4:40 [music]
4:58 >> [music]
5:09 [music]
5:09 >> I see you tucking on your shirt,
5:12 trying to [singing] hide inside of it.
5:14 [music]
5:15 That how much it hurts.
5:22 >> [music]
5:27 [music]
5:31 [music]
5:38 >> So listen, here is some cool news.
5:41 [music]
5:47 Um,
5:50 there is one day left to get the AI
5:52 salon mastermind cams. Yes, cameras.
5:55 Cameras, black bar. Happy new year, Joy
5:57 Perie. Todd Walker. Welcome, welcome,
5:59 welcome. Uh, there is one day left to
6:02 get the AI salon mastermind at 20 bucks
6:06 a month or 200 bucks a year. Um, which
6:09 if you lock it in now, you have it
6:10 forever.
6:12 Long as you're long as you keep active.
6:14 Um, and we got a rash.
6:19 Andy sent out a uh an email today. Hang
6:21 on. I got I got schmutz on my lens. I
6:25 had to deal with the schmutz on the
6:27 lens. It was driving me crazy. It's
6:29 driving me crazy. Okay. Fantastic.
6:33 Fantastic. There we go. All right. I'm
6:36 going to do that and do that.
6:39 We're going to do black bar. Anyway,
6:40 Andy sent out an email and said, "Hey
6:43 y'all,
6:45 happy new year.
6:51 [clears throat]
6:51 So, a pile of new people. And then we've
6:53 got tomorrow is actually really
6:56 exciting." So, tomorrow we've got
6:59 I think it's our seventh or eighth week
7:01 of the AI salon mastermind practice lab.
7:06 My daughter asked if you were the
7:10 the guy from Up. [laughter]
7:18 [laughter]
7:20 That's pretty cute. That is pretty cute.
7:23 I like it. Tell your daughter
7:24 [clears throat] I approve of her
7:25 question. It's quite good. Um,
7:32 [music]
7:38 [music]
7:39 Lori Ryan on on LinkedIn. Can't believe
7:41 it's New Year's. Cheers to this
7:43 community. Let's [ __ ] go. Let's
7:46 [ __ ] do this. [music]
7:48 I had a really good day today. Really
7:51 good day. Um, lots of people,
7:55 lots of people showing a lot of love for
7:57 AI Festivus. What what we we pulled it
8:00 off this past weekend. If you weren't
8:01 there, it was a remarkable event. If you
8:04 want to buy the uh the replay bundle,
8:07 which is which it's got so much crap in
8:09 it. Not crap, it's got so much amazing
8:12 stuff in it. It is staggering to me that
8:15 we're still selling it for 27 bucks, but
8:17 it's 27 bucks. It's all 24 sessions or
8:20 however many there were. 24 hours of
8:21 programming. Um, and it is um, you get
8:26 all the the presentations, you get you
8:28 get all the stuff. So, so that's there.
8:31 We've this is also the last day of $20 a
8:34 month AI salon mastermind. So, there's a
8:36 lot of that activity. Um, I also was
8:39 interviewed for a pretty [music] pretty
8:42 popular podcast today and it just went
8:46 great. It went great. like we got done
8:50 and the the host was like, "Dude, that
8:54 was good. It was really good." Um, that
8:57 rarely happens. Um, [music]
9:03 and what was cool about it was [music]
9:06 I've got to credit him, and I'm not
9:08 going to talk about it until it's out. I
9:09 just want to I want to respect his, you
9:11 know, editing process and things like
9:13 that. But what was cool about it was we
9:16 did a precall um last week and he just
9:20 got me talking and [laughter] at one
9:22 point he goes, "Well, stop talking. I
9:24 get this. I know some live streamers. I
9:26 get that you can just talk about
9:27 anything forever." He goes, "This this
9:30 thing you said here about the AI cycle
9:32 of AI readiness and AI salon, play
9:34 first, create excellence, generously
9:36 lead." He goes, "That one's that's
9:37 really interesting. Can we dig into
9:39 that?" And so he kind of narrowed the
9:41 focus of the talk to really unpacking
9:43 that. And I tied it together with the AI
9:45 salon mastermind practice, which the
9:48 mastermind practice is this expanded
9:50 version of the AI readiness cycle turned
9:53 into a framework for a daily practice
9:56 centered around AI. And so it was just a
9:59 really focused, clear,
10:03 um,
10:07 concise
10:09 talk about
10:12 all the stuff that this community, this
10:14 community, the AI AI learning lab
10:16 community has learned together over the
10:18 past three years.
10:21 And
10:23 and it just felt really good. It was
10:25 like it was like a perfect way to like
10:27 end 2025. Like 2025 was [ __ ] rough. I
10:32 don't know if it was rough for you, but
10:34 many people that I talk to [laughter]
10:37 are like, "Good riddens 2025." So to end
10:41 it on a really banger day is nice. And
10:45 then I get to come here and do this. And
10:47 if you don't know how many folks we have
10:49 in here, oh, we've got just a handful of
10:51 people. It's probably just the
10:52 irregulars. So, you all know this, but
10:54 we're we're we're shifting the focus of
10:58 the AI learning lab to be more like a
11:01 place where I I actually do my daily
11:03 practice. Oh, Jim Ross just purchased
11:06 the uh AI salon mastermind. That's
11:09 awesome. [music]
11:13 So anyway, so tomorrow
11:16 at noon Eastern is the AI Salon
11:19 Mastermind Practice Lab with myself and
11:22 Liz Miller Gersfeld co-hosting. Um,
11:25 we're going to have a lot of new people
11:26 there. [laughter] There's going to be a
11:28 lot of new people there. So, if those of
11:30 you who are on the call have been there
11:32 before, it's going to have a different
11:34 energy to it. And I'm and what I'm
11:37 hoping what I'm hoping is that some of
11:40 those people are brand new to AI, right?
11:43 I would love for this to be a mix of
11:45 people who've been doing it for three
11:48 years and, you know, kind of have your
11:49 head around things, but you're trying to
11:51 figure out this daily practice and
11:53 people that are just like, I don't know
11:54 what the hell I'm doing. And just that
11:56 energy of people trying to figure it out
11:58 together, I think it's going to be quite
12:00 powerful. So,
12:02 Lori Ryan, you are crushing it. Oh,
12:04 thank you so much. That's very sweet.
12:06 Community is everything, right? Yeah. Go
12:08 Jim Ross. I know.
12:10 [music]
12:13 Stacy Rodriguez, happy new year, Kyle.
12:15 Champion, everyone. Love that. [music]
12:22 I can be anything you need me to be,
12:24 Kyle. Oh, that's so cool.
12:28 That is really good, good, good, good,
12:30 good.
12:33 Um, so anyway, so happy New Year's to
12:35 everyone.
12:38 [music]
12:42 [cough and clears throat]
12:48 [music]
12:51 I got a I got the uh a new edit of the
12:55 Sydney podcast. So, we were working last
12:57 night on [snorts] some of the visuals
13:00 for that. um for that video. Um and
13:04 andrew, my my writing partner, did an
13:07 audio edit of the Notebook LM. We did
13:10 two different Notebook LM podcasts and
13:13 then he edited them together, took the
13:15 best things that were said out of both.
13:18 Um he cut in the songs and uh and so
13:22 we've got a new thing to cut to. So
13:23 that's really exciting.
13:31 >> [music]
13:36 >> And then the other thing I wanted to do
13:38 tonight, and I think I might start with
13:39 that, is I I went I went analog. I went
13:45 non chat GPT for my my Cindy [ __ ]
13:50 inspired three themes for 2026. And I
13:54 [snorts] think I talked about these. My
13:55 three themes for 2026 are monetizing
13:58 content, focus focus on or monetizable
14:02 content, focus on
14:04 make sure I'm getting all my [ __ ] done
14:06 that is monetizable. And like that
14:08 podcast today, um the guy sent me the
14:12 recording of it. He said, "I think this
14:13 is really powerful. I think this could
14:15 be a keynote. I think this could be a
14:17 potentially a second book." Or in my
14:19 case, it would be a fourth book. So I'm
14:21 working on a third book right now. Um,
14:23 and maybe this is a new book. So,
14:25 monetizable content is one of my
14:27 pillars, one of my themes. The other of
14:30 my themes is one that I find quite
14:32 intimidating, which is AI amplified
14:36 social media. And why I find that find
14:39 that intimidating is I was an innovator
14:42 in the early days of the worldwide web.
14:44 So, I'm very comfortable with web. And
14:47 then when I sold that company and, you
14:50 know, went off and did other stuff and
14:52 social media showed up, I was just like,
14:54 I have zero interest in learning
14:56 anything about any of that [ __ ] And so
14:59 I basically just ignored learning social
15:02 media. [laughter]
15:04 It's bad. It's really bad. And so this
15:07 year, I'm going to [ __ ] suck it up
15:09 and sit through the ick and and put
15:12 together things like content calendars
15:14 and maybe learn to use tools like Blot.
15:17 I don't know what. And then the third
15:19 theme for me this year is um people
15:24 centric projects. Rather than thinking
15:26 of projects as entities that have to-do
15:28 lists, I'm going to start thinking of
15:31 projects as there are key people who are
15:34 putting energy into some idea of mine
15:37 and they need things in order to support
15:40 me. And so I'm going to start thinking
15:42 of projects as there's a there's a
15:45 collection of people that I need to make
15:47 sure do they have what they need? And I
15:49 don't know what that looks like. I don't
15:51 know how to manage that. I don't know if
15:52 I'm going to keep up with that. Um but
15:54 that to me feels important and exciting.
15:58 So anyway, [clears throat] so I've got
15:59 this chicken scratch on, you know, wood
16:02 pulp
16:04 and I figured what might be good tonight
16:06 because I want to turn these into I want
16:08 to turn these into kind of inspiring
16:10 things that I can have around me and and
16:12 as I come in here because this is going
16:14 to be a daily practice. Now part of the
16:17 daily practice is look at the stuff
16:19 you're working on. Look at those
16:21 projects and intentionally
16:24 go do the things that you may not want
16:26 to do. Make sure that you've got things
16:28 set up for success. Elevate your game as
16:31 we talked about.
16:33 Um,
16:35 [clears throat] Dr. Jay's in the house.
16:36 Joy Pie's here. Wolfman Clint's here.
16:39 Got a ton of people.
16:42 [music]
16:51 [music]
16:56 >> [music]
17:06 [music]
17:14 [music]
17:15 >> I'm watching TV and they're talking
17:17 about Laboos.
17:21 [laughter]
17:22 >> [music]
17:24 >> The only thing that annoys me about
17:25 labuboos as a Gen Xer I reserve the
17:27 right to be annoyed by anything and
17:30 labuboos annoy me one because I didn't
17:34 hear until it was too late that they
17:36 were a big deal. Normally I feel like
17:37 I'm up on the zeitgeist. I don't have
17:40 that anymore. And um the other thing
17:43 that bugs me about them is that, you
17:46 know, I've never invented something that
17:48 turned into a laboo moment. I'm like, I
17:52 want to make $10 million in nine months
17:53 and then be completely irrelevant. I'll
17:55 take that. I'll take that $10 million.
17:59 [laughter]
18:05 >> [music]
18:12 >> And Murphy in the house. And Murphy in
18:15 the house. [music]
18:19 And I don't know if have you been paying
18:21 attention to LinkedIn? Like people are
18:25 just loving loving what they learned at
18:30 Festivus.
18:31 They're loving it.
18:33 Um,
18:35 happy new year. Cheers to the community
18:37 you've built. Grateful for the
18:38 connections I've made through this.
18:40 Please know how [music] much everything
18:42 you are doing matters. Oh, that's very
18:44 sweet. Very, very sweet.
18:50 [music]
18:51 Oh, one of the things you get I
18:52 mentioned before Ann, I I told them I
18:55 told them they should pick up the deluxe
18:57 replay bundle from Festivus and I said
18:59 it's got all this crap in it. [laughter]
19:03 I corrected myself though. I said it's
19:05 got all this awesome stuff in it. Um,
19:07 but one of the awesome things that's in
19:09 it is um Ann Murphy made a Gemini gem um
19:14 of all the content. So, you can actually
19:16 go in and just query all the all the
19:18 stuff that's in there. So, super
19:19 exciting. [music]
19:23 Oh, good. Uh, and Brandon just updated
19:25 me that day one of the Jelly Pod
19:27 podcasts are done. So for every session
19:31 we're going to have a podcast. So you'll
19:33 have you'll have the session you can
19:34 watch. You'll have people talking about
19:36 the session. You'll have a gem that you
19:38 can go do the session. You'll have
19:40 powerpoints. You'll have transcripts. I
19:42 mean it's just if you want to if you run
19:45 really want to maximize the impact of
19:47 Festivus for 27 bucks and a little bit
19:51 of your time probably a pretty good
19:52 idea. And if you want to know where to
19:55 get that just go to afestivist.com. It's
19:57 the first link there.
19:59 Oh man. [music]
20:02 Let's see. Laboos are an That's from
20:05 Vicki. Gatis' dolls that were
20:10 fed [laughter] after midnight. Oh,
20:11 that's funny.
20:17 Um, I do know that Dr. J has created a
20:21 song for us
20:26 called the Irregulars. So, I think this
20:28 is a a way to [music] Is that Pate M?
20:31 Pate M in the house. Pate. Now, listen.
20:34 Pate has been busy. I don't know if you
20:36 know this. If you don't know Pate Mod,
20:38 you should know Pate M. So, Pate M has
20:40 been a longtime irregular. Um, he also
20:43 works at the GooG. He works at the GooG.
20:45 Hey, P. Pate, did you hear that? We got
20:47 um Logan Kilpatrick spoke at at
20:49 Festivus. I got to interview Logan. It
20:51 was it was really good, dude. Dude is
20:53 wicked smart. wicked smart as they say.
20:57 Um
20:58 anyway, PET works on TPUs, which are
21:02 Google's, you know, AI inference
21:05 engines, and I assume they can do more
21:06 than inference, but they're they're like
21:08 GPUs. They're TPUs. They're they're more
21:11 simplified, focused versions of what a
21:13 GPU does. and he works on making those
21:16 more and more efficient, which given how
21:19 good Google Gemini has gotten in the
21:21 past uh six months. I would think
21:24 [music] that those TPUs are are mighty
21:27 warm,
21:28 [laughter]
21:29 so busy these days. Very cool. I I got
21:32 to tell you like the I was so blown away
21:35 that that Logan found the time um to
21:38 join us. But what he recognized, one of
21:40 the first things we talked about was
21:41 community. and he said that he thinks
21:44 that the value the value of community is
21:47 on an exponential
21:50 and I I couldn't agree more and you know
21:53 he he was just talking about like things
21:55 are going to be changing fast and you
21:56 need to be around people who are
21:58 thoughtfully trying to figure out how to
22:00 use this stuff. So anyway um really good
22:03 to see Pate here. Um happy new year to
22:06 everybody. I hope your 2025 was solid.
22:09 Or if it was shitty, then I hope you're
22:14 celebrating tonight like a banshee.
22:17 Good rhythms 2025.
22:20 Um, we're going to do some amazing
22:21 things in 2026 in the AI salon and here
22:25 and in the in the uh AI salon mastermind
22:28 practice lab um and just the mastermind
22:30 in general. We we've got all sorts of
22:32 ideas for what we're going to do in
22:34 2026. So TPUs are hot. Gemini 3 was
22:37 fully trained on the latest TPU version.
22:39 So they do training, too. Good. Awesome.
22:42 Awesome. I I mean, I got to tell you,
22:44 man, between Nano Banana and Gemini 3,
22:48 um, and I was talking to to Logan about
22:51 this at Festivus that the you know, Pate
22:54 [laughter] how I used to [ __ ]
22:56 incessantly about how horrific Google's
23:00 like the ability to find anything. like
23:02 they would announce [ __ ] and then you
23:04 just couldn't find it because it was on
23:06 some obscure URL somewhere like that
23:09 pretty much seems to have been solved,
23:12 right? It's like it's like you're go to
23:15 studio and there's you know even if
23:17 you're a vibe coding developer like you
23:19 don't have to be a big-time developer.
23:21 It's easy enough that non-developers can
23:23 use it. Gemini is really good and then
23:25 labs.google.com google.com is is full of
23:28 cool stuff, but it's like there's these
23:29 three clear lanes for people to go and
23:32 it's just really good. So anyway, um I
23:34 know you suffered through two years of
23:36 me whining about Google and I'm kind of
23:39 on the other side right now. I think
23:40 OpenAI at this point has kind of lost
23:43 the plot and they need to get their [ __ ]
23:45 together. So
23:47 [laughter]
23:51 dear dear Sam. Hey Sam. Sam. Sam. Yeah,
23:56 Sam, listen. Listen, you know how you
23:58 had the lead and everything and you were
24:00 like king of the mountain? Yeah. Um I
24:04 was Hey, I was wondering if you could go
24:06 on ahead. You know, one thing that would
24:07 be really cool is if um like in in your
24:10 chat GPT, you know, it makes images, you
24:12 know, if you could make them like, you
24:14 know, the the same aspect ratio as
24:16 [ __ ] Tik Tok.
24:20 Like that would be one. It's been a
24:22 year.
24:24 >> [laughter]
24:26 >> GPT still can't make a 16 by9 image.
24:29 [laughter]
24:34 All right, with that, let's go listen to
24:35 a song, shall we? [laughter]
24:38 Let me I got to change my sharing. Let
24:40 me uh let me stop that. Go here. Do
24:44 that. [clears throat]
24:46 Go to AI learning lab.
24:50 All right.
24:54 >> [clears throat]
24:56 >> I don't know if this is a video. I don't
24:57 know what this is. Oh, we went straight
24:58 to Sunno. Cool.
25:01 It's 9:00 central on a week night. The
25:03 irregular crowd shuffles in. Ah, there's
25:06 Alio's wife watching over us. Wonder
25:08 welcoming everyone when they come in. Oh
25:10 my god, it's going to choke me up. That
25:12 is sweet. All right, let's listen. This
25:16 is awesome. Oh, wait. It went to a new
25:17 tab. Tabs. Producer Brandon said he's
25:20 going to be on listen only, [laughter]
25:21 but first first thing he does is tabs,
25:24 tabs, tabs. Black bar, black bar, black
25:26 bar, tabs, tabs. All right, here we go.
25:30 This is from Dr. J Claire.
25:35 It's 9:00 [singing and music]
25:37 on a week night.
25:39 >> This is going to make me cry.
25:40 >> Irregular crowd [music] shuffles in.
25:44 There's Emilio's wife watching over
25:47 [singing]
25:48 us, welcoming everyone as they come in.
25:54 There's a glow from the AI learning lab
25:58 [music] as our screens start to flicker.
26:04 >> And we log in half asleep, half hopeful,
26:08 chasing [music] that Kevin Mallister,
26:12 >> right? [music]
26:15 There's Kyle on the mic with his guitar.
26:20 Swearing freely, but [singing] always
26:23 with love. [music]
26:25 Got an ADHD mind that [music] won't quit
26:30 with 40 open tabs or above.
26:34 Champy's howling in black and white
26:37 harmony
26:39 like he knows every word of
26:41 [music and singing] the song.
26:44 And Brandon keeps waving from backstage.
26:47 [music]
26:48 Close [singing] the tabs, Kyle. You're
26:50 dragging us [music] long.
26:54 Sing us a song. You're the regular.
26:59 Sing us [singing] tonight. You can.
27:03 You can make money. Chat GPT.
27:06 [singing and music]
27:11 Yeah, we're all trying
27:12 [music and singing] to understand.
27:21 Vicky remembers what Kyle forgets.
27:25 [laughter]
27:25 Every prompt, every tool, [singing] all
27:28 the threads.
27:30 Silver Fox says, "Here's the scenic
27:33 room."
27:34 And new pathways light up in
27:37 [singing and music] our heads.
27:39 Kelly's building her business with AI.
27:44 Tools by tools, she [music] gets folks
27:46 [singing] good to go.
27:48 Danielle gives us all of the latest
27:52 finds
27:53 while Steo waves high from tomorrow.
27:59 Sing [music] us a song. You're the
28:01 irregular. [singing]
28:03 Make it clever, scrappy, and true.
28:08 You can make [singing and music] money
28:10 with Chpt PT
28:15 or maybe build [music] something that
28:17 sounds like you
28:20 joy watching while cutting footage
28:25 surrounded [singing and music] by people
28:27 asleep.
28:29 Lord digital guide saves every [music]
28:32 recording tags [singing] every gem we
28:35 forgot we would need.
28:38 And Dr. J's there every [singing] night
28:41 without [music] fail
28:43 through the glitches, the laughs, and
28:46 the spins.
28:48 Because this isn't [music] just learning
28:50 machines now.
28:53 It's the place where we all check
28:55 [music and singing] back in.
29:00 It's a strange little space on the
29:03 internet on Tik Tok [music] YouTube but
29:06 not straight lace LinkedIn
29:09 where ideas run too wild past bedtime
29:12 [music and singing]
29:14 and nobody minds if you wander back
29:17 [singing] in.
29:20 Sing us [music] a song. You're the
29:23 regular. [singing]
29:24 We're not polished. We're [music] early
29:27 with zeal. Sure, you can make money with
29:32 Chad GP, [singing and music]
29:37 but it's the people that
29:38 [music and singing] make it all real.
29:42 And the green lights fade one by one now
29:46 as tomorrow slowly creeps in.
29:51 Yeah, we'll all log out smarter than
29:53 yesterday.
29:56 Still chasing [music] that Kevin
29:58 Mallister
30:00 grin.
30:02 >> A
30:04 so sweet.
30:06 So sweet.
30:09 I'm not crying. You are. [laughter]
30:11 That was very cool. Um, someone asked
30:14 about the mastermind. If you go to
30:18 um
30:20 go ahead and share my share my screen
30:21 again, Brandon. If you go to
30:24 community.thesalon.ai AI where it says
30:27 start your adventure. The fourth tab,
30:29 the fourth button is join the AI salon
30:32 mastermind.
30:33 Okay? And you can learn about it there.
30:36 And then you click this giant button,
30:38 join the mastermind. And that'll take
30:41 you to
30:43 the monthly or yearly
30:47 subscription. All right,
30:50 that's how you find that. Also, download
30:53 your Oh, download your Sunno music
30:55 tonight before midnight. Why? What? What
30:58 are they doing?
31:00 Oh, only paid users. If you're not a
31:02 paid Sunno member, yeah, tonight is the
31:05 last night you can get your music off
31:07 there.
31:09 Sharon Crawford, I'm not crying. You're
31:10 crying, Lord Digital Gods. Excellent.
31:13 [music] My husband even listened. Oh,
31:15 that's so cool. So sweet.
31:18 I love the nod to Amelio's wife in there
31:20 looking over us. She's She absolutely
31:22 is. She's absolutely welcoming everyone
31:25 in. She's still doing the same job she
31:26 did before. She's just doing it from,
31:29 you know, a higher plane, which is
31:30 that's what we need. We need some more
31:32 higher plane higher plane existence in
31:35 here, you know. [music]
31:40 Oh, there's another thing that Brandon
31:42 put in the salon
31:45 that I'm kind of obsessed with. Where is
31:47 it? In community feed. Okay. So below
31:50 the the sort of top four things here,
31:52 right? There's welcome, there's the
31:54 welcome thing that you land on when you
31:55 join the salon. There's introduce
31:57 yourself, learn our values, learn about
31:58 the mastermind, and then right below
32:00 that is the events and community feed
32:03 section. If you go into community feed,
32:08 ah look, we still have a festivist
32:10 banner up there. [laughter]
32:12 You should go click on festivist because
32:14 you can pick up the replay. But if you
32:16 scroll down past Roger Mud, there's a
32:18 post from Brandon Tid using our super
32:22 cool neon graphics thing that is AI
32:25 Salon New Year's resolutions. So, do me
32:27 a favor. Head on over to the community
32:30 feed and put your New Year's resolutions
32:33 in. I guess is is this AI resolutions? I
32:37 don't think it should be. I think it
32:39 could be around AI, but maybe it's like
32:41 starting a personal practice using AI or
32:44 whatever it is. Prompt is in the
32:46 comments. Great. Beautiful. There you
32:48 go. Need some inspiration. Copy and
32:49 paste the chat this prompt into the chat
32:52 hole. Given everything you know about
32:53 me, what should be my top three New
32:55 Year's resolutions? Love that. So, come
32:58 in here and share them. Okay. And do it
33:00 creatively.
33:02 All right. All right. All right,
33:04 everybody.
33:05 All right. Yeah, it's fantastic.
33:09 Okay.
33:11 [laughter]
33:14 Oh, man. Okay. [music]
33:24 [music]
33:30 >> [music]
33:36 >> Okay, enough comedy jokes.
33:40 Let me drink some water. Let me get
33:41 hydrated here. People, look at my hair.
33:44 Pav on Tik Tok. Pav. Pav. Pav. Pav. Pav.
33:49 Yeah. Pav. I don't see it. There's not a
33:52 pin. Oh, scroll up.
33:57 do
34:03 pav
34:05 there are so many people to thank for
34:06 the past year Kyle you're one of them
34:08 that introduced me to AI thanks thank
34:10 you sir um I you know great awesome um
34:17 I you know introduced you to AI but also
34:20 introduced you to this remarkable
34:22 community right [laughter] so so uh this
34:25 is This is a lot bigger than than me.
34:27 Um, beautiful though.
34:30 Kyle's hair is already in 2026
34:33 [laughter] and some in 2027.
34:40 Troll trolling Kyle is is a pastime on
34:44 the AI learning lab. Um, okay. Here's
34:47 what we're going to do. Follow the link
34:48 in Mighty Network's mastermind. Join
34:50 mastermind about description, but no
34:52 link to pay. Huh?
34:55 Hold, please. Let me go look.
34:59 Go here.
35:02 I see a button.
35:04 Here. Um, share my screen, Brandon.
35:08 Or I can go, dude, if you're not there.
35:09 Are you there? Okay. So, you go to
35:12 on the left hand side. I go to join AI
35:15 salon mastermind. Then I click that that
35:18 orange banner. This thing. This is this
35:22 is there's some bad interface here. Um
35:25 it doesn't look like there's a button to
35:27 do anything. So if you're just looking
35:28 through this and you just think that
35:30 these things are banners. We've got to
35:32 we've got to put like a giant click here
35:35 to buy now on this thing. It says join
35:38 the mastermind, but it's not clear that
35:39 it's a button. This is actually a
35:41 button. And then there's the subscribe.
35:44 So there's the monthly and then I think
35:45 the annual's in here as well.
35:50 I don't actually see the annual.
35:54 Am I going to the
35:57 Are you going to subscribe?
36:00 Oh, maybe. No, I'm not. Cuz this says
36:04 this says
36:06 Wait, at the top it says subscribe. Oh,
36:10 I am. Sorry. [laughter]
36:14 Wait. Is that Is that That's what you
36:16 want though, right?
36:19 So, it's an iOS device and I have to
36:21 switch to a browser. I don't know that.
36:23 I don't know. You know what? I'm holding
36:25 my credit card,
36:28 only a web browser. You can't purchase
36:30 it from an iOS device.
36:33 Hey, Brandon,
36:35 listen. Oh, I have exciting news. I have
36:38 exciting news. Um, producer Brandon has
36:41 officially joined the AI Salon team. Um,
36:44 and I You're like, well, he's been a
36:46 producer for a year. He has [laughter]
36:48 he's been like working his ass off, but
36:51 we've we've officially brought him on.
36:53 Um, can you please take a note? Two two
36:56 notes, Brandon. One is the button the
36:59 button to join the mastermind should be
37:02 more clearly a button. And then the
37:04 second one is if you can't buy from iOS,
37:07 that's [ __ ] up. [laughter]
37:14 It's always been that that way. It's a
37:16 Oh, Vicki. It's always been that way.
37:18 Not a salon thing, a Mighty Networks
37:20 thing. Really?
37:23 That seems Don't blame me. [laughter]
37:26 I'm on Android. Um, okay. It seems to me
37:30 we should be able to put a hyperlink
37:33 somewhere on a page that someone on an
37:36 iOS device can click on. No, really.
37:40 Take my money here. I can't take your
37:43 money. Um, but if you can get on a
37:45 browser, [laughter]
37:47 we're like, join the AI salon. And the
37:50 the lovely thing about the irregulars is
37:52 they're like, okay, I can't do it
37:54 anywhere. I'll wait. [laughter]
38:01 Oh man, please do not put your credit
38:03 card info in the comments. Yeah, please
38:05 don't do that. [laughter]
38:07 Um, there's a reason why you can't buy
38:08 from iOS. Oh, would you like to give 30%
38:11 to Apple? Oh, that that whole horseshit
38:13 thing. Okay. Um, [snorts] anyway. Okay.
38:15 Good. All right. Let's get going.
38:19 It's time to do some work. It's time to
38:22 do some work. Um, one of the things that
38:25 So, so again, if if you've joined in the
38:27 past 10 minutes or so, welcome. Hang on.
38:32 I'm ped.
38:36 Um,
38:39 one of the things that I'm going to do
38:40 in 2026
38:42 is I'm going to turn this channel into
38:46 my own personal
38:49 daily practice time. So, so Jim Ross has
38:52 this um I don't know if you know what a
38:55 Pomodoro timer is, but it's basically
38:57 just a
38:58 a timer, like a kitchen timer, and it's
39:01 a it's a work device, and every morning
39:03 he sets it to 60 minutes, and he just
39:06 does AI for 60 minutes, but toward his
39:09 business.
39:11 So, he's either learning or he's
39:12 building something or he's executing
39:15 something using AI on behalf of his
39:17 business.
39:19 This channel used to be just about me
39:21 like finding tools and talking about
39:23 them. And what struck me as I've been
39:25 doing this daily practice within the AI
39:27 salon is that is that I had this space
39:31 this space that I wasn't using like a
39:34 practice. And if you're if you're
39:36 wondering why everyone's so excited
39:37 about, you know, getting in on the AI
39:39 salon mastermind, tonight's the last
39:40 night that it's 20 bucks a month. It
39:42 goes up to 49 tomorrow. Um,
39:46 but also like people saw Liz Miller
39:49 Gersfeld speak at Festivus and um, it
39:53 became clear you kind of want to be in
39:55 her presence and and especially
40:01 the the the practice lab where you get
40:04 to to really understand what the
40:05 framework is that we've put together and
40:07 how to apply that to your life. It's
40:09 it's a very powerful space.
40:11 Um,
40:14 so, so, so that's so what I'm going to
40:17 start doing here is, you know, taking
40:20 these three themes that I've, I've
40:22 narrowed my work, the work that I'm
40:23 going to prioritize and focus in 2026 is
40:26 narrowed to three themes. And I've got
40:28 them scribbled down on this paper. It's
40:31 on both sides.
40:34 And so what I'm going to do is I'm going
40:35 to take a photo I took of this page and
40:38 we're going to go into chat jeep
40:42 and we're going to have chat GPT try to
40:44 make sense of this and we're going to
40:46 see if we can turn it into some
40:47 artifacts or something. [laughter]
40:50 I don't know what we're going to turn it
40:52 into, but my goal my goal is to
41:03 to articulate
41:05 and cleanly
41:09 make make
41:12 artifacts for myself that I can like
41:14 hang on the wall and like and just refer
41:16 to and go, "Ah, my focus is these three
41:18 things and I I've got projects under
41:20 those three things, specific projects,
41:22 and I want those articulated. And I'm
41:24 actually going to use notion. I I am I'm
41:27 continuing to use notion, which is very
41:29 painful for me to set up. I don't like
41:31 it. I don't want to like it. People I
41:34 respect like it. People I respect who
41:36 have ADHD like it. But all of them agree
41:39 that the setup was a [ __ ] [laughter]
41:42 So So tonight we're not going to work on
41:45 notion. Tonight we're going to work on
41:47 this. Okay. So, what we're going to do
41:53 is let me change my sharing again
41:58 to share everything because I'm going to
41:59 be zipping around to a bunch of
42:01 different apps.
42:05 Okay, so there's one side of my piece of
42:08 paper. There's 2026 themes on the bottom
42:10 and then there's some other [ __ ] at the
42:12 top.
42:14 So, let me go out here. Hang on.
42:21 Okay, those two are the same. So, I need
42:23 that one and this one. And then I'm
42:26 going to export those.
42:30 Export two photos. Do I want to export
42:32 these somewhere that I care about?
42:36 Um, 20 26 themes.
42:40 And if anyone has any questions about a
42:43 daily practice or what the hell I'm
42:46 talking about or why am I not teaching
42:49 you prompt engineering, this must be the
42:51 AI learning lab. I came here to learn
42:53 and he's just talking about his goals
42:56 for 2026. I completely don't understand
42:59 this channel.
43:01 If you're like that, welcome. You talk
43:03 like everyone else here. They're all
43:05 weird, man. I wouldn't stick around if I
43:08 were you. [laughter]
43:13 >> [laughter]
43:14 [gasps]
43:14 >> Okay, Brandon is helping Stacy.
43:22 All right, black bar. I gota I got to
43:24 black bar it up. Hang on. Hang on, Tik
43:26 Tok people. I'm I'm coming. I'm coming.
43:29 Okay, [snorts] AJ joined. Welcome, AJ.
43:34 Silverf Fox, I bought it on the iPhone
43:36 earlier. Okay, well, there you have it.
43:38 I don't flipping know. Oh, maybe you
43:40 have to do it through the website on the
43:42 on the iPhone. I don't know. Maybe
43:44 that's it.
43:47 Okay, so I've got to export these two
43:50 things. Did I do that? Thanks, add. I
43:53 don't think I did. Export
43:56 two photos.
43:59 Export
44:02 downloads. Oh, I guess I did. Did I?
44:08 All right. So, they're in downloads.
44:12 Yeah. Okay.
44:15 Let's throw those [snorts] in the trash.
44:18 Okay. So, now we're going to go to Chat
44:20 Jeep.
44:24 [sighs]
44:25 >> You can MAKE MONEY WITH CHAT.
44:27 HOW WE'RE going to make money with Chat
44:29 GPT this year is we're going to
44:31 professionalize
44:33 our AI work. We're we're gonna [ __ ]
44:35 take it up a notch. We're going to kick
44:37 it up as uh what's his name would say?
44:40 What's the dude from Diners Drive-Ins
44:42 and Dives? Dives Diner V. That guy
44:46 [laughter]
44:46 with the with the hair that looks like
44:48 mine tonight. Guy Fiery.
44:51 Okay. So, here's what we're going to do.
44:53 We are going to
44:56 get rid of that thing.
44:58 Make this a little bigger so y'all can
44:59 see it. So, I'm going to take those
45:02 images that we create that I that I took
45:04 of my chicken scratch.
45:09 Hang on. I've got to go close my door.
45:15 Hold, please.
45:26 Love you.
45:32 Hm. Hm.
45:37 [clears throat] Champy's a good boy.
45:40 Okay. So, those are in there. So, let me
45:43 look at these. I'm going to So, there's
45:44 four sections.
45:48 There's a section for themes.
45:51 There's a section above that. Ah, okay.
45:57 So,
46:00 these scribbles
46:04 are my 2026
46:09 um
46:11 themes and some other notes.
46:15 on the two pages
46:18 there are
46:21 let me put in co colon I'm going to go
46:23 one
46:25 my three
46:28 themes
46:31 that
46:32 will be my priority
46:37 in 2026
46:39 and by the way play along I mean you can
46:43 so well like how can you do this. Well,
46:47 whatever. Just use this time if you
46:51 don't have a daily practice around AI,
46:54 use this time thinking about not AI, use
46:58 this time to think about what do you
47:00 want, what are your values, who are you
47:02 trying to impact in the world. Um, and
47:05 if you can join the flipping AI salon
47:08 mastermind and get get your butt in
47:10 there and design your daily practice, it
47:12 will it will make a difference. It's
47:14 making a huge difference for me already.
47:16 Okay, so there's my three themes.
47:18 There's what is this stuff up here?
47:21 Write or die fans.
47:28 Some notes above them that
47:33 are semi-related.
47:36 See what sense you can make of them.
47:46 And then there's on the back
47:55 a
47:58 small grid
48:00 of
48:01 a framework
48:04 for people
48:07 centric project management.
48:15 Um, let's see.
48:18 Key people
48:22 in the center of four other labels.
48:28 Then four
48:32 um
48:33 there is a list of
48:36 key people
48:38 for a number
48:41 of my different
48:43 projects. Okay.
48:49 Then I'm gonna say, "Please
48:52 sort out this mess and
48:56 give me a clear
49:03 well organized
49:05 uh version." All right, here we go.
49:10 Let's see how this works.
49:22 What you doing, chat, GBT? Ah, here we
49:23 go. Okay. All right. It's Quinn here. I
49:26 sat down with the scribbles as signal,
49:28 not noise. What you've got isn't a me
49:31 isn't a mess. It's an uncompressed
49:33 operating system. Okay. Your three
49:36 priorities, monetizable content, clear
49:38 signal, repeatable value, focus areas,
49:41 clear singular message, which I
49:42 discovered today on that podcast, money
49:46 themes, explicit, not apologetic,
49:48 website as knowledge surface, not
49:50 brochure, primary outputs, book,
49:53 workshops, keynote, speaking,
49:54 sponsorship path, studio, sessions,
49:57 structural notes. Okay. People centric
50:00 productions. What did I have there?
50:04 All right. list CRM. It It got all these
50:06 right. It got all the It can read
50:08 handwriting really well because this is
50:09 hard to read. This shit's hard to read.
50:12 See, not good.
50:16 AI amplified social media, not hype, not
50:18 noise, signal throughput, long form
50:20 thinking, thought leadership,
50:22 uh, philosophical updates, behind the
50:24 scenes, synthesis, distribution,
50:28 repurposed intelligently, organized
50:29 content plus play, design layer. Okay.
50:32 Supporting notes. These sit above people
50:35 are key. Oh, people key to fans. So,
50:39 this was a this was an idea I had that
50:41 any for any given project, you've got
50:43 like there's a handful of people that
50:45 are instrumental in that project like
50:49 from a financial standpoint or strategy
50:51 standpoint. And then you've got
50:53 supporters. You've got people that
50:54 you're going to work with in the future,
50:56 people that you've worked with in the
50:57 past, people that you hope to. But
50:59 you're also going to have fans and
51:00 people that want to follow that project
51:02 potentially. And so what do they all
51:04 need? What do all those people need? So
51:07 that I'm really excited about
51:10 running my life as everything's an
51:13 extension of community, right? There's
51:16 just all these people that have energy
51:17 for stuff that I'm putting in the world
51:20 and it's my job
51:23 to make sure they have what they need to
51:25 be able to support that project or
51:27 contribute in a way that makes a
51:28 difference for them. That that's really
51:30 exciting to me.
51:32 Okay, framework people centric ma
51:34 management. So there's people from the
51:36 recent past who you've already worked
51:37 with warm context unfinished loops.
51:40 There's dream people that are
51:41 aspirational collaborators. Energy is
51:43 greater than status. Um future potential
51:47 where value could be compounded long
51:50 game relationships. And then there's
51:51 support people, emotional, operational,
51:53 creative allies often invisible.
51:57 Okay. And then there's projects to key
52:00 people. Oh, story mine. Okay, it got all
52:02 it couldn't read my handwriting here,
52:05 but we'll come back to that. Okay.
52:08 Revenue prioritization lens across all
52:10 projects. Does this increase revenue
52:13 potential directly or indirectly in
52:14 2026? So, here's an here's an insight
52:16 that I had
52:19 because I put myself out there so much.
52:23 There's lots and lots of people that and
52:26 some of them are very very interesting.
52:28 There's lots and lots of places I can
52:33 let my attention drift, right? And I can
52:37 run down two or three week rabbit holes
52:39 like, you know, doing things with people
52:41 and doing interesting stuff, but it's
52:43 got nothing to do with moving my
52:45 projects that are going to make me money
52:47 forward, right? And so part of the idea
52:50 of my daily practice is really living
52:53 inside these themes and really
52:55 prioritizing
52:57 these monetizable projects. And if if
52:59 we're going to monetize them, you've got
53:02 to do things like talk about them,
53:03 right? And that's the social media
53:04 thing. And then and then there's people
53:06 that are supporting them that are either
53:08 going to pay you or they're going to
53:09 introduce you to pay people that are
53:10 going to pay you or give you money.
53:15 And so if 2026 is just this is like a
53:20 onederee difference, it's it's amazing
53:22 to me.
53:25 Like 99% of what I'm going to do in 2026
53:30 is going to be identical to what I did
53:31 in 2025.
53:33 It's the 1% difference. It's the 1%
53:36 that's going to be done differently,
53:38 which is just like do it with
53:40 intentionality. Do it with focus. do it
53:43 toward an end.
53:45 Don't just do it as a habit,
53:49 which is what this channel was.
53:53 And habit's not a bad thing, right? A
53:55 habit of working out or a habit of
53:57 eating well, good. A habit of showing up
54:01 and keeping this community alive and
54:04 cranking and growing and
54:07 being inspired, good. the lack of
54:10 intentionality.
54:12 That's something we can just just tweak
54:14 that 1% and it's going to make a
54:16 dramatic difference hopefully for you as
54:18 well as me. Okay,
54:22 let's see. Um,
54:27 let's remove
54:32 the let's see remove the specific
55:24 So, let's remove specific people from
55:25 the projects for now. I'll I'll add that
55:28 back in in a bit or later.
55:32 I want I want you to give me a single
55:34 comprehensive creative brief
55:37 for this 2026 approach to my projects.
55:40 For this wait brief for
55:46 this 2026 approach approach to my
55:49 projects.
55:52 Um,
56:00 I want to use it to create
56:06 inspiring
56:08 infographics.
56:13 Um,
56:16 wall cards.
56:20 um
56:22 I don't know uh
56:26 project
56:27 management
56:30 uh plans etc. All right, let's see what
56:34 it comes up with here. I don't really
56:36 know what to ask for here. Good call.
56:38 You want one? Oh, you know what I want
56:42 chat GPT told me is I want one canonical
56:45 document. So, one of the things you can
56:47 do on the internet now is you can take a
56:50 word like canonical and if you're like,
56:54 I'm a dummy. I don't know what that
56:56 means. You can just go somewhere
56:58 [laughter]
57:00 and go, what does canonical mean?
57:04 [laughter]
57:05 Because I think I know. According to
57:08 order by the canon law, included in a
57:11 list of sacred books officially accepted
57:13 as genuine. Yes, we want canonical
57:16 [laughter]
57:18 single source of truth. Yes, good,
57:20 Vicki. My my my surrogate brain coming
57:23 through solid. Okay. A creative brief
57:25 that everything can latter off of.
57:26 Infographics, wall cards, planning docs,
57:28 notion, dashboards, decks, even how you
57:30 talk about
57:32 below is a single comprehensive brief.
57:35 Stacy Rodriguez just bought mastermind.
57:38 That's so cool. Welcome Stacy. It's
57:40 really exciting. Okay. Okay. Below is a
57:42 single comprehensive creative brief
57:44 written as an internal northstar
57:46 document. Creative brief 2026. A people
57:49 centric monetizable creative practice.
57:51 Oo, I like it. I'm getting all excited.
57:54 [laughter]
57:58 Look, FIFA,
57:59 this piece of paper, this this chicken
58:02 scratch. Did you know what this was?
58:05 This was a people centric monetizable
58:07 creative practice. I don't know why that
58:09 wasn't obvious to you earlier. Certainly
58:12 is obvious now. Working title 2026
58:15 signal over noise. Love that. Love that.
58:19 Purpose 2026 is about transforming years
58:22 of exploration, thought leadership, and
58:24 experimentation into a coherent,
58:26 monetizable, human- centered creative
58:28 practice without losing curiosity, play,
58:32 or voice.
58:34 Yes.
58:36 Yes. So, for those of you that may be
58:39 watching that might be new to AI,
58:43 [sighs and gasps]
58:44 about a year and a half ago, OpenAI
58:47 added memory to Chat GPT. So, ChatGpt
58:52 knows what I've been doing for the past
58:54 year and a half or so. And I think the
58:57 memory probably goes back farther than
58:58 that, but I I think it's I think the
59:00 active memory is probably about a year a
59:02 year of posts.
59:04 but it understands the context that this
59:07 document lives in. So, a lot of the
59:09 language that I'm seeing here like like
59:12 create a coherent monetizable human-
59:15 centered creative practice like it got
59:17 practice out of me talking about um the
59:20 AI salon mastermind practice all the
59:22 time without losing curiosity, play, or
59:25 voice. Those are also things I talk
59:26 about a lot. So, it's writing things
59:28 here that feel familiar to me, that feel
59:31 accurate to me because I've been using
59:34 it for a while, right? So, so if you're
59:37 if if you're at all curious about is
59:40 this generic just generic crap that it's
59:43 spewing out, it's actually not. It's
59:45 actually based on what it knows about
59:46 me.
59:48 Um, we've got an hour until midnight in
59:51 New York for those of you that care.
59:53 Those of you in New York might care.
59:56 Okay. This year prioritizes clarity over
59:58 complexity. Yes. People over platforms
1:00:01 1,000%.
1:00:03 And that's scary. By the way, I don't
1:00:06 know if you knew this, but people are
1:00:07 kind of [ __ ] terrifying.
1:00:10 [laughter]
1:00:10 They judge you. You say something, it
1:00:13 pisses them off. Like, it's like it's
1:00:16 people are hard, man. It's scary. They
1:00:19 can tell you that you're you're you are
1:00:22 an impostor. They can tell you you're
1:00:24 not the real deal. They can say to you
1:00:26 sir what are your qualifications they
1:00:28 are inquire sir
1:00:30 pray tell
1:00:33 what sir are your qualifications right
1:00:36 and then if you're in that shame mode
1:00:38 that shame spiral you're like I don't
1:00:39 know I don't have any qualifications
1:00:43 so people are scary revenue as
1:00:46 sustainability not compromise love that
1:00:48 AI is amplification not replacement so
1:00:51 again it's pulled a lot of this from my
1:00:52 my previous stuff this brief exists to
1:00:55 align projects, content, relationships,
1:00:58 and systems around a single intentional
1:00:59 approach. Yes.
1:01:03 The other thing that's happening
1:01:04 tomorrow, by the way, speaking of ADHD,
1:01:06 squirrel,
1:01:09 this is a thought I didn't complete an
1:01:11 hour ago. I said there's two exciting
1:01:14 things happening tomorrow. One of them
1:01:15 is the AI salon mastermind practice lab
1:01:18 with myself and Liz Miller Gersfeld
1:01:20 hosting, co-hosting.
1:01:22 And I think that's going to be a high
1:01:24 energy meeting because so many new
1:01:26 people have [laughter] joined the
1:01:27 mastermind. So get your butt to that
1:01:30 meeting. It's going to be like a it's
1:01:31 going to be like a party. I have a
1:01:33 feeling. [snorts]
1:01:34 [clears throat]
1:01:35 And the other thing is I invited Liz to
1:01:39 join
1:01:40 the AI learning lab tomorrow night. So
1:01:44 January 1st, 2026.
1:01:47 The woman who inspired us creating the
1:01:50 AI salon mastermind practice is going to
1:01:53 be here live with me giving me advice
1:01:58 for for how I can do this in 2026. how I
1:02:01 can turn this what used to be a habit of
1:02:04 showing up five nights a week into an
1:02:07 ongoing practice where this this just
1:02:10 becomes a component of how I do what I
1:02:12 do professionally, how I can raise my
1:02:15 game
1:02:17 using AI.
1:02:19 Okay, hang on. I've got to turn on my
1:02:21 sunset behind me. It went off. The
1:02:24 battery died.
1:02:26 It's really important for me to have a
1:02:28 sunset behind me.
1:02:31 >> [laughter]
1:02:32 >> cuz I bought it off Amazon. I'm not
1:02:35 going to not use it.
1:02:40 [laughter] I can't wait till the
1:02:41 holidays are over so we can know what
1:02:43 day it is again. I know it's crazy.
1:02:45 Okay, so anyway, so you should be here
1:02:48 tomorrow night. Tell your friends. Liz
1:02:50 is going to be here. Um and we're just
1:02:52 going to have like a really honest
1:02:54 conversation about what this is, what it
1:02:56 could be, what I should be careful of.
1:03:01 Vicki, did you know that you can turn a
1:03:03 PDF into a JPEG in chat GPT? I did not
1:03:06 know that, but actually that was one of
1:03:08 the things I was going to do here. I was
1:03:09 going to turn this in into an
1:03:11 infographic.
1:03:12 [snorts] Um, and we're going to do it in
1:03:14 a couple of places. Okay. Two, core
1:03:16 philosophy. The operating belief
1:03:18 creative work compounds when it's clear,
1:03:20 human, and consistently shared.
1:03:23 Technology, including AI, is not the
1:03:25 story. It's the force multiplier. The
1:03:27 story is still people. their ideas,
1:03:29 relationships, questions, and courage to
1:03:31 publish. Okay, not crazy about that, but
1:03:33 whatever. The three pillars of 2026.
1:03:36 These are not projects. They are
1:03:37 filters. Every initiative must pass
1:03:40 through at least one of these, ideally
1:03:42 two or three. I like that. Monetizable
1:03:44 content intent. Turn insight,
1:03:47 experience, and synthesis into durable
1:03:50 assets that generate income,
1:03:51 opportunity, and leverage. It's good.
1:03:55 What this means, content is created with
1:03:57 intentional pathways to value. By the
1:03:59 way,
1:04:02 I didn't write all this commentary.
1:04:06 What I wrote was this, right? My chicken
1:04:10 scratch. I put it in here and then I
1:04:12 said, I want you to create a single
1:04:14 thing. And it interpreted that as I need
1:04:16 a canonical source of truth. As Vicki
1:04:18 said, I was wrong. It was a PNG, but
1:04:21 still, that's okay. We'll forgive you
1:04:23 for for getting the file format wrong,
1:04:26 [laughter]
1:04:27 Vicki. It's very cute.
1:04:30 Um,
1:04:32 and and the the the bullets that it's
1:04:35 got here are are pretty good. And why
1:04:37 they're pretty good is because it's it's
1:04:38 relying on, you know, things that I've
1:04:40 written in the past and things that it
1:04:42 knows about me. Okay. Content is created
1:04:45 with intentional pathways to value.
1:04:47 Money themes are explicit, not hidden.
1:04:50 Publishing is strategic, not accidental.
1:04:52 That's good. Long- form thinking, books,
1:04:54 frameworks, essays, workshops, and
1:04:56 experiential learning, speaking and
1:04:58 facilitation, sponsorship aligned
1:05:01 content, studios, sessions, um, and
1:05:04 curated experiences. Design principle.
1:05:06 Every piece of content should know what
1:05:09 it wants to become. I love that.
1:05:14 Remember, I asked it to create a
1:05:15 creative brief. So, the fact that it's
1:05:17 got a design principle in here is
1:05:19 because I asked it to create a creative
1:05:21 brief.
1:05:22 That's probably also why it's got a lot
1:05:25 of this structure to it, cuz it knows
1:05:26 what creative briefs are. Every piece of
1:05:30 content should know what it wants to
1:05:32 become.
1:05:35 That's that's pretty [ __ ] fire.
1:05:41 That's really good. Okay. People centric
1:05:44 production design work around humans
1:05:46 first, relationships, trust, memory,
1:05:48 momentum. Okay, I'm gonna add something
1:05:51 here. I'm going to add um
1:05:54 one of the core
1:05:57 ideas in
1:06:01 pillar number two
1:06:04 is that
1:06:07 I want to constantly
1:06:12 be asking myself
1:06:18 if
1:06:20 the important
1:06:23 people on a project have what they need?
1:06:30 And if not,
1:06:36 how I can get can
1:06:41 get it to them
1:06:44 powerfully.
1:06:46 And I'm going to put in parenthesis. It
1:06:48 doesn't
1:06:50 always have to be me
1:06:55 giving them what they need. But
1:07:01 it is up to me
1:07:06 that
1:07:08 let's say but it is my
1:07:12 responsibility
1:07:17 that they get it.
1:07:20 Okay,
1:07:22 let's let it add in that that thing.
1:07:25 Perfect. This is not a tweak. It's a
1:07:27 loadbearing idea. It turns pillar two
1:07:29 from relationship aware to relationship
1:07:32 responsible. I like that.
1:07:35 Oh, that was a clean integration. Okay,
1:07:36 so you know what I'm going to do because
1:07:37 it's writing all this and we're going to
1:07:40 probably want to edit this if you don't
1:07:42 know about this. So chat JPT is good at
1:07:44 just vomiting out words, which is what
1:07:46 it's done here. One of the things it can
1:07:49 also do, if you hit this little plus
1:07:50 button down here and you go to the more
1:07:53 section, there's this thing called
1:07:54 canvas. So I'm going to choose canvas.
1:07:57 And what Canvas is is it's going to turn
1:08:00 this document into an editable document
1:08:03 that I can go in and and um update
1:08:07 little sections of individually in like
1:08:09 like what I just did was I gave it a I
1:08:11 gave it an update for pillar number two
1:08:13 and it had to recreate the entire thing.
1:08:16 But if it were in a canvas, I could just
1:08:18 select pillar number two and just add
1:08:20 that just to that pillar, right? So you
1:08:22 can edit. Okay. Um, please add
1:08:28 this
1:08:29 document to
1:08:32 a canvas.
1:08:35 [laughter]
1:08:37 [clears throat]
1:08:42 Good lord, people.
1:08:45 [clears throat]
1:08:51 All right. Good. We we have we have uh a
1:08:54 pile of people in here.
1:08:57 Happy New Year. We got
1:09:00 51 minutes until New Year New Year's in
1:09:03 New York.
1:09:07 All right, this thing is still writing.
1:09:09 Is it done? I've added the full 2026
1:09:13 creative brief. People centric
1:09:14 monetizable practice as a canvas in a
1:09:16 living document.
1:09:19 Okay, so let's just keep going through
1:09:21 this and now we can edit it. People
1:09:24 centric production intent design
1:09:26 projects around human readiness, not
1:09:28 just timelines or deliverables. I
1:09:31 actually is is is it is there some
1:09:35 project management framework that is
1:09:37 people centric not task centric? Does
1:09:40 anyone know of one?
1:09:43 Because either like this is a new way of
1:09:45 thinking about projects.
1:09:48 No yawning, Kyle. You've got three hours
1:09:50 to go. [laughter]
1:09:54 I'm not doing the whole damn country.
1:09:56 [laughter]
1:09:58 Um, anybody anybody know of a people
1:10:01 centric project management framework or
1:10:03 tool? [snorts]
1:10:05 [cough and clears throat]
1:10:07 Foobsy four hours here. Um, anyway.
1:10:10 Okay, people. Okay. Core responsibility.
1:10:15 I certainly did not know of any. I know.
1:10:18 Like this hit me like every [ __ ]
1:10:20 project management tool is about here's
1:10:23 the task,
1:10:26 right? Here's the document you need to
1:10:28 make
1:10:30 as opposed to here's a document you need
1:10:32 to make for Vicki. Because in order for
1:10:35 Vicki to do her job, she needs this.
1:10:38 What does Vicki need?
1:10:43 Vicki can tell you I've been shitty at
1:10:45 this [laughter]
1:10:48 one. one, I'm just bad at at at task
1:10:51 management. But the other one is
1:10:55 if you're not if you're if you don't p
1:10:58 if I don't personally have a
1:11:01 relationship
1:11:02 with the idea that if I don't create
1:11:05 this document that actually impacts
1:11:07 Vicki in a negative way,
1:11:10 then then that's that's a that's a bad
1:11:12 chain to be broken, right? the more
1:11:15 aware I can be of of the people that are
1:11:18 trying to support me, what they need,
1:11:21 this feels like it's good. People
1:11:22 centric project management, PCPM.
1:11:25 Is that is that new or or
1:11:29 did did we invent that, Brandon, or did
1:11:31 you just find that somewhere?
1:11:34 Google it. Oh, you found it on Google.
1:11:38 All right. [gasps]
1:11:41 How did you access the live meeting
1:11:42 tomorrow? So Stacy, go to the go to the
1:11:45 AI salon and go to events and then
1:11:48 you'll see you'll Oh no, that may not be
1:11:50 right. Don't listen to me. Listen to
1:11:52 Brandon. Isn't ide human centric?
1:11:57 [sighs]
1:12:02 I don't know. I I I I mean
1:12:06 Ido is certainly
1:12:09 about maximizing people, but I don't
1:12:12 know that their project management
1:12:15 is
1:12:16 particularly humanentric, but I don't
1:12:19 know. I don't know.
1:12:21 I'm This is We're going to vibe code
1:12:23 this. I like I think I'm going to end up
1:12:26 building
1:12:28 a combination between a CRM and a
1:12:31 project management tool. And I might
1:12:33 build it in notion. I might prototype it
1:12:35 in notion, but I might just [ __ ] vibe
1:12:37 code it. The events tab. Okay. If you're
1:12:41 in the Oh, that's right. Let me let me
1:12:42 show you. Um, so, so for Stacy and
1:12:45 anyone else who joined the mastermind,
1:12:48 um, under learn and grow is the
1:12:50 mastermind area. And if you're a
1:12:53 subscriber,
1:12:55 at the top of it here, you'll see
1:12:56 events.
1:12:58 And if you click on that event January
1:12:59 1st, the mastermind practice lab,
1:13:01 professionalize your practice. Okay, so
1:13:05 that's tomorrow.
1:13:07 So if you're if you're a member of the
1:13:09 AI salon mastermind,
1:13:11 you'll you'll land on the main page that
1:13:13 has the overall framework, right, for
1:13:16 the for the mastermind practice, and
1:13:19 then go to events and then you can RSVP.
1:13:24 Okay. Uh where was I? Where was I? Chat
1:13:28 GPT. Yes. Okay.
1:13:32 Okay.
1:13:34 People centric production.
1:13:37 Wow. That means I need to wake up at a
1:13:39 decent time tomorrow. You know what? I
1:13:41 normally wake up quite early and for
1:13:43 some reason today and and I have a
1:13:46 standing meeting, a standing tech
1:13:47 meeting for Story Mine at 9:00 a.m. And
1:13:51 this morning I woke up and I was like,
1:13:53 the light's different. [laughter] And I
1:13:55 look at my clock and it was 9:34 and I
1:13:58 was like
1:14:01 [laughter]
1:14:02 and luckily we we actually had canceled
1:14:04 the meeting today so I didn't miss a
1:14:06 meeting but I did completely oversleep
1:14:08 by like three hours when I normally get
1:14:10 up. Uh I'm an early riser but there's
1:14:13 New Year's. Oh yeah, that's true. Okay.
1:14:16 Design projects around human readiness,
1:14:18 not just timelines. No, it's not around
1:14:21 human readiness. Um, let's I got to go
1:14:24 to edit.
1:14:26 So now I'm in edit mode in the canvas
1:14:31 and
1:14:35 design projects around human readiness.
1:14:37 Um
1:14:41 it's not so much around
1:14:46 human readiness
1:14:49 as
1:14:52 it is that
1:14:55 the the important
1:15:01 people or communities
1:15:04 that support
1:15:07 a project have what they need,
1:15:12 what they need when they need it.
1:15:16 [clears throat]
1:15:18 What is a better way to
1:15:23 characterize
1:15:27 [laughter]
1:15:28 this?
1:15:38 Uh oh. What did I do? Is this Is this
1:15:42 doing something?
1:15:48 [laughter] Stacy Rodriguez, sorry. Sorry
1:15:51 for the distraction. There's no
1:15:53 distractions. If you got questions, ask
1:15:54 questions. That's why this is here.
1:15:56 That's why we're here.
1:15:58 Yes. Ideo redesigned death a process
1:16:01 used in all hospice centers.
1:16:05 Yeah, but that's that's people as the
1:16:07 object. Rick, what I'm talking about is
1:16:10 people centric project management.
1:16:13 Is there a framework for that? Like I I
1:16:16 get that I get that IDO cares about
1:16:19 people and a lot of their work is
1:16:22 focused on people, but that's not what
1:16:24 I'm talking about.
1:16:26 Did this fix my thing? What the [ __ ] is
1:16:29 going on here? Hang on. Let me close
1:16:31 that.
1:16:35 Core philosophy. The operating belief.
1:16:37 Three pillars. Okay.
1:16:41 It didn't seem to fix it. Edit.
1:16:45 Uhoh.
1:16:46 This is broken. Hang on.
1:16:51 Something broke in my browser, people.
1:16:53 Yeah. See, failed to load.
1:16:56 subscription failed to fetch concept
1:16:58 support contact support if it fails fail
1:17:02 failed to load subscription.
1:17:06 Oh, I have a feeling my browser Let's
1:17:08 close this tab. This tab just went went
1:17:11 wonky on us. Okay, let's go back here.
1:17:13 Chat GPT. By the way, did you know you
1:17:15 can go to chat.com and they bought
1:17:18 OpenAI bought chat.com? So chat.com
1:17:20 takes you to chatgpt. Did you know that?
1:17:23 Did you know? Did you know? Did you
1:17:24 know?
1:17:26 Okay. Producer group. Oh, that's group
1:17:28 chats. Okay. So, strategic themes,
1:17:37 huh? This is
1:17:40 This is [ __ ] up. My canvas is really
1:17:42 messed up here.
1:18:05 I've never seen chat GPT
1:18:14 I've never seen a corrupted canvas
1:18:16 before, but I think I have one.
1:18:22 Um, I'm going to just tell it to make me
1:18:24 a new canvas.
1:18:28 Make me a new canvas
1:18:31 with the document
1:18:34 in it.
1:18:36 It seems to be corrupted.
1:18:41 [clears throat] Never seen that before.
1:18:42 That's bizarre.
1:18:45 What's up tonight? Just got here. Hey,
1:18:46 Cam Ken. So, I'm working on So, Cam, I
1:18:49 took I've got a bunch of chicken scratch
1:18:51 of the three themes of my my daily
1:18:55 practice around AI for 2026, thanks to
1:18:58 Cindy Coon's talk at Festivus
1:19:01 uh this past weekend.
1:19:04 And now I've been taking my chicken
1:19:07 scratch and turn turn turn turn turn
1:19:08 turn turn turn turn turn turn turn turn
1:19:08 turn turn turn turn turn turn turn turn
1:19:08 turn turn turn turn turn turn turn turn
1:19:08 turn turn turn turn turn turn turn turn
1:19:08 turn turn turn turn turning that into a
1:19:08 creative brief in chat GPT and then it
1:19:12 just corrupted my canvas so I couldn't
1:19:15 edit something which was weird.
1:19:17 Okay, the three pillars. So let's see
1:19:19 what we got now.
1:19:21 People to people centric
1:19:24 provisioning. No.
1:19:27 God damn it. People centric
1:19:30 provisioning. Really? [laughter]
1:19:33 No,
1:19:34 you can't just make up [ __ ] Chat GBT
1:19:37 people people uh centric
1:19:42 project
1:19:43 management. But it's not even project
1:19:46 management, is it? Whatever. Okay.
1:19:49 Design projects around ensuring people
1:19:51 and communities involved are provisioned
1:19:53 with what they need. Wait, that people
1:19:56 and communities involved have what they
1:19:58 need? We don't need to talk like [ __ ]
1:20:01 Shakespearean [ __ ] English are
1:20:04 provisioned with
1:20:06 have what they need.
1:20:09 Jesus have what they need when they need
1:20:12 it. Core responsibility on every
1:20:14 project. I am responsible for ensuring
1:20:16 that the important people and supporting
1:20:18 communities have what they need to
1:20:20 succeed. This does not always mean I
1:20:22 provide it. It does mean that I make
1:20:23 sure it arrives. the constant questions.
1:20:26 What do they need right now to move
1:20:28 forward effectively? Do they have
1:20:29 clarity on purpose, success? Okay, this
1:20:32 is really for me
1:20:36 um very confronting. [laughter] I'll
1:20:39 just I'll just be honest right now. Do
1:20:41 they have clarity on purpose, success,
1:20:43 and constraints?
1:20:45 This means that I have to be in the
1:20:47 driver's seat. One of the things that I
1:20:49 learned about how I work
1:20:53 in 2025, well, no, I discovered in 2025
1:20:57 that how I have always worked for for
1:21:00 the most part
1:21:03 is I create things with a massive amount
1:21:06 of energy and I'm really good at it. I'm
1:21:09 really good at like
1:21:13 birthing a something with enough energy
1:21:17 that people get excited about it and
1:21:19 then I
1:21:22 how I liken it is I'm really good at
1:21:24 inventing and building cars,
1:21:27 right? And I'm like, "Hey, everyone,
1:21:29 come on. Get in my car. Let's get get in
1:21:31 this thing I built." And then I get out
1:21:34 of the driver's seat. As soon as it's
1:21:35 built, I get out of the driver's seat
1:21:37 and I go to the back seat and I sit I I
1:21:39 sit in the back seat and I'm like, well,
1:21:42 where are we going? [laughter] Where are
1:21:44 we going? Like, let's go. Let's do this.
1:21:49 There's a [ __ ] horrible realization,
1:21:52 but a really important one. So that
1:21:55 means if if people in my project have to
1:21:58 have clarity around purpose, success,
1:22:00 and constraints, that means I need to be
1:22:02 clear about that, which means I need to
1:22:05 be in the driver's seat.
1:22:07 That's really [ __ ] intimidating, and
1:22:08 I don't like it.
1:22:12 Having a daily practice is not kumbaya
1:22:15 and and sage sticks and and glass beads
1:22:19 that you clink together and and listen
1:22:21 to as someone plays the pan drum, the
1:22:24 hand pan. [laughter]
1:22:29 Having a daily practice is like, oh
1:22:32 [ __ ] I got to deal with that.
1:22:35 [laughter]
1:22:36 Dr. JL Cla Claire gets it.
1:22:41 Do they have the tools, access, time,
1:22:44 and context they need? If not, what's
1:22:46 the fastest, cleanest path to get it to
1:22:48 them? What needs include clarity,
1:22:50 context, capability, confidence,
1:22:53 connection? This could be a book.
1:22:57 Delivery principle. If a person or
1:22:59 community is blocked, your project is
1:23:03 blocked. That's [ __ ] beautiful.
1:23:07 It's not about tasks.
1:23:11 If you've started a project and you've
1:23:13 put it in the world [clears throat]
1:23:16 and other human beings have said, "Hey,
1:23:18 Claire, that's a cool project. I like
1:23:20 your project. I like this song thing
1:23:23 you're doing with the poet." Right?
1:23:25 Whatever it is,
1:23:29 they're putting energy into your
1:23:31 project. You You put an idea out there
1:23:33 and someone said, "Oh, I like that. I
1:23:36 want to help with that." Okay.
1:23:40 What do they need if a person or
1:23:43 community is blocked? Your project is
1:23:45 blocked. That's [ __ ] genius. Love
1:23:47 that. Love that. Okay. See why we do
1:23:52 this?
1:23:54 This started as a can you turn this into
1:23:57 an infographic and look where we are
1:23:59 now. We're getting a deeper
1:24:01 understanding of our chicken scratch
1:24:03 because some of these ideas are not
1:24:05 mine. These are like evolved ideas that
1:24:07 chat GPT is providing.
1:24:10 Chat GPT can never proide pro provide an
1:24:12 original thought. It's just a
1:24:14 stochcastic parrot. It's just paring
1:24:15 everything that's been seen before. It
1:24:17 can never be creative in any way.
1:24:24 Uhhuh.
1:24:27 Bob, tell him what he's won.
1:24:31 [clears throat]
1:24:32 Execution cannot be or can be delegated.
1:24:35 stewardship cannot this is beautiful
1:24:37 this this stewardship cannot that's
1:24:39 that's right down the pipe of what Liz
1:24:42 Miller Gersfeld talks about it's your
1:24:45 job to maintain the fidelity of the idea
1:24:48 if you're the initiator of a project
1:24:52 and it ain't going well
1:24:56 that's your stewardship
1:24:59 beautiful love it okay amplified social
1:25:02 presence intense Use AI to increase
1:25:05 clarity, throughput, and reach without
1:25:07 losing tone, humanity, or
1:25:08 thoughtfulness. What this means, AI
1:25:10 assists in synthesis, repurposing, and
1:25:13 momentum. Social content reflects
1:25:16 thinking thinking in progress, not
1:25:19 polished theater. Oh, I like that. Not
1:25:21 polished theater. Like it
1:25:25 distribution is intentional and multi-
1:25:26 channelannel. Presence feels human,
1:25:28 reflective, and alive.
1:25:31 Content
1:25:34 modes
1:25:36 long form thinking distilled into short
1:25:38 form. Okay. Philosophical reflection.
1:25:42 Okay. Design principle AI scales the
1:25:44 signal. So [sighs and gasps]
1:25:48 pillar three use AI to increase clarity
1:25:51 through. Okay. So there's something
1:25:53 missing here.
1:25:55 So pillar three is um [clears throat]
1:26:01 one of the things missing here is that I
1:26:09 am relatively
1:26:11 clueless
1:26:14 about social media
1:26:20 competence.
1:26:24 much less
1:26:26 excellence.
1:26:30 So there
1:26:32 has to be an educational component here
1:26:40 for me personally and for my uh let's
1:26:46 see no for me personally because if I
1:26:48 have a team working on this I just need
1:26:50 to understand what they need and get
1:26:53 them that but I need to understand what
1:26:55 I'm actually asking for. Did this just
1:26:56 crash again? No. Okay. Thank God. Okay.
1:27:00 In our workflow, wait. In our workflow,
1:27:03 optimizes profit first. The customer
1:27:05 becomes a rounding error. Flip it.
1:27:07 Define the customer's moment of relief
1:27:10 and make every internal step justify
1:27:12 itself. Serving that outcome. Design for
1:27:15 Vicki and Tom by name. Yes. If a step
1:27:18 doesn't reduce their friction, fear, or
1:27:21 time to value, it's inefficient. It's
1:27:23 just cheaper for us. I like that. I like
1:27:26 that a lot, Rick.
1:27:28 Pillar three, a AI amplified social
1:27:30 presence intent. Use AI to increase
1:27:33 clarity, throughput, and reach while
1:27:35 deliberately building my own social
1:27:36 media competence over time without
1:27:38 losing tone. Okay, that's good. Like a
1:27:40 foundational reality. I'm not starting
1:27:42 from expertise in social media. This
1:27:44 pillar explicitly includes education,
1:27:47 practice, and skill building as first
1:27:50 class work, not side work. I like that.
1:27:55 What this means? AI assists synthesis,
1:27:59 repurposing and momentum. Social content
1:28:01 reflects
1:28:03 thinking in progress, not polished
1:28:05 theater. Distribution is intentional and
1:28:07 multi- channelannel. Presence feels
1:28:08 human. Learning the mechanics of social
1:28:11 platforms is part of the job, not a
1:28:14 prerequisite. Education and practice
1:28:16 loops. Observe what works. Patterns,
1:28:18 formats, price, pacing. You know what's
1:28:21 amazing here is I've got a bunch of
1:28:23 people in my life um that are actually
1:28:25 really good at this [ __ ] and you know I
1:28:28 part part of this could just be I just
1:28:31 need to like ask them but part of it
1:28:33 could is is also going to be on me to
1:28:34 just learn. I've got to want to learn.
1:28:37 Um practice publicity at low wait
1:28:41 practice publicity at low stakes. Use AI
1:28:43 to analyze performance and extract
1:28:44 lessons. This this feels daunting to me
1:28:47 as well. Build competence through
1:28:49 repetition.
1:28:50 Long form thinking distilled to short
1:28:52 form. Philosophical reflection. Design
1:28:54 principle. AI scales the signal.
1:28:58 AI scales the signal and shortens the
1:29:01 learning curve. But I but I still choose
1:29:03 the signal. I like that. Okay. The
1:29:07 people centric project framework. At the
1:29:08 heart of every project sits one
1:29:10 question. Who is this really for? No.
1:29:13 Every initiative is mapped around key
1:29:15 people communities viewed through recent
1:29:16 past dream. Okay.
1:29:18 Uh,
1:29:22 at the heart of this project, at the
1:29:25 heart of every project sits one
1:29:27 question. It's not who's this for
1:29:28 really. It's do
1:29:32 the people
1:29:35 working
1:29:37 on this project
1:29:42 have what they need.
1:29:48 Do they have what they need? Right.
1:29:52 Every initiative is mapped around key
1:29:54 people viewed through four lenses recent
1:29:56 past.
1:29:58 This is not right either.
1:30:05 This is incorrect.
1:30:14 >> [clears throat]
1:30:19 >> At the center
1:30:23 are
1:30:26 key people.
1:30:31 Below them are
1:30:35 support people.
1:30:42 Oh, wait. Is this coming? No.
1:30:44 [clears throat]
1:30:48 Mr. It on Tik Tok,
1:30:54 you're the best group I ever joined.
1:30:56 Thanks, Kyle Shannon. Happy New Year.
1:30:57 Happy New Year to you, Mr. IT. I
1:30:59 appreciate that. Thank you very much.
1:31:00 Below them are support people. To the
1:31:03 right
1:31:07 are
1:31:08 future people.
1:31:23 to the left
1:31:26 are
1:31:33 what would you call the people to the
1:31:35 left? Fading people, past people. I'll
1:31:36 just say past people
1:31:40 cuz sometimes you work with someone and
1:31:41 then you're not working with them but
1:31:43 you still want them in that circle and
1:31:46 above them
1:31:49 are
1:31:51 dream people
1:31:54 aspirational
1:31:57 aspir eration.
1:32:08 Then I think we also need to represent
1:32:17 fans or audience
1:32:23 or
1:32:36 I want
1:32:39 to be able
1:32:41 to look at a single visual
1:32:47 and know in an instant.
1:32:53 um
1:33:01 who my team is
1:33:04 and if they have what they need. Okay,
1:33:09 they needs. [laughter]
1:33:14 All right.
1:33:16 Oh my god.
1:33:25 Oh, is it still writing? What's going on
1:33:27 here?
1:33:29 At the heart of every project sits one
1:33:31 question. It just rewrote that for me.
1:33:33 Thank you, but not thank you. Every
1:33:35 initiative is mapped around Oh, there we
1:33:37 go. Do the people working on this
1:33:38 project have what they need. Every
1:33:40 initiative is mapped around a single
1:33:43 people centered visual model designed to
1:33:47 be readable at a glance. At the center
1:33:48 are key people, the core team directly
1:33:51 responsible for moving the project
1:33:52 forward. Below them, below support
1:33:55 people, operational, emotional, creative
1:33:57 supporters who enable the work to
1:33:59 continue. To the right, future people
1:34:01 not yet involved likely to matter as the
1:34:03 project evolves. Left, past people,
1:34:05 prior collaborators and relationship to
1:34:07 provide context, trust, and unfinished
1:34:09 loops. Above dream people, aspirational
1:34:13 people. Speaking of people, Liz,
1:34:15 tomorrow. Yeah. So, tomorrow night, Liz
1:34:17 Miller Gersfeld is going to be on stage
1:34:19 with me here guiding me how to how to
1:34:23 turn what was historically the AI
1:34:26 learning lab habit where I would just
1:34:29 show up with no intentionality other
1:34:31 than showing up, which there is an
1:34:33 intentionality there, but it's it's not
1:34:35 toward my toward my my pillars, my
1:34:38 frame, my uh themes.
1:34:40 Um, and so she's going to be here
1:34:41 tomorrow night, so that's exciting.
1:34:44 Okay. Um
1:34:47 the so wait dream people, people and
1:34:50 collaborators you aspire to work with,
1:34:52 learn from, or earn the attention of. I
1:34:54 love having this as part of of here's my
1:34:58 project. Here's the people that are core
1:35:00 to it right now. I love having
1:35:02 aspirational people.
1:35:04 Like one of the things that people need
1:35:08 that are at the core of your project is
1:35:10 people that inspire them or things that
1:35:12 are going to level them up, right?
1:35:14 things that if we got that next level of
1:35:16 person involved
1:35:19 would would inspire them. Outer ring
1:35:23 fans, audience, subscribers, the
1:35:24 community that observes, supports,
1:35:26 amplifies, and sustains sustains the
1:35:28 work over time. Love this.
1:35:31 This model replaces the abstract
1:35:33 audience thinking with a real-time map
1:35:36 of responsibility, making it immediately
1:35:38 visible who your team is, who supports
1:35:40 them,
1:35:41 who you're going toward, and whether the
1:35:43 people and communities involved have
1:35:45 what they need. Yeah. Because fans and
1:35:47 people and subscribers, like one of the
1:35:49 things that I would argue is that when
1:35:51 we first started the AI salon
1:35:53 mastermind, we said, "Hey, we've got
1:35:55 this thing for 20 bucks." And like what
1:35:58 the members of that mastermind needed
1:36:00 was, well, what do I get for that 20
1:36:02 bucks, [laughter]
1:36:04 right? Other than hanging out with other
1:36:06 people that are that paid 20 bucks,
1:36:09 which there's some value to that, right?
1:36:11 If someone is committed enough to to
1:36:12 spend some money, they're they're
1:36:14 they're, you know, at a they're at a
1:36:15 different level of engagement, right?
1:36:19 But this model says, does everyone have
1:36:23 what they need? And you can look at that
1:36:24 and say, well, what do they all need? Do
1:36:26 they have it?
1:36:29 I don't know. I This feels really
1:36:31 powerful to me. This framework replaces
1:36:33 the abstract audience think. Okay.
1:36:35 Revenue is a design constraint.
1:36:38 2026 treats revenue as proof of value.
1:36:41 Good. Fuel for sustainability. A
1:36:43 constraint that sharpens focus. Good.
1:36:46 Does this increase revenue potential
1:36:47 directly or inter directly in 2026? If
1:36:50 it does not explicitly wait if not is it
1:36:52 explicitly label labeled play practice
1:36:55 or parked
1:37:00 I don't know if I like that
1:37:03 if not is it is is it explicitly labeled
1:37:07 like I would just say
1:37:10 if not
1:37:13 then it should be de
1:37:17 prioritized but I That's what they're
1:37:19 saying. Okay. So, let me just say this.
1:37:21 So, since
1:37:24 play first
1:37:26 is part of the AI
1:37:30 readiness cycle
1:37:37 using play here
1:37:41 doesn't work.
1:37:43 I like the concept
1:37:48 of having a parking lot
1:37:54 but
1:37:55 um
1:37:58 fix the overlap.
1:38:03 [clears throat] Okay,
1:38:06 [gasps and sighs] that's why the iselon
1:38:07 is so valuable. Think, feel, do. Only
1:38:10 humans feel. We express we express feel
1:38:13 through story then we do based on
1:38:15 empathetic thinking of others. That's
1:38:17 really cool.
1:38:21 Is this explicitly labeled explore
1:38:23 practice or parked?
1:38:31 Okay. If not,
1:38:39 if not,
1:38:42 you should
1:38:45 ask
1:38:47 yourself if it needs to be. No, not you
1:38:53 should ask yourself. If not,
1:38:58 it should be D.
1:39:04 prioritized. How we doing time-wise?
1:39:06 Okay. Dep prioritized.
1:39:10 If not, it should be dep prioritized
1:39:14 and either
1:39:16 abandoned
1:39:18 or
1:39:21 put in the parking lot.
1:39:29 Anyone have any questions to what the
1:39:31 hell I'm doing? [laughter]
1:39:37 [laughter]
1:39:38 Is this clear? Is this valuable? Is this
1:39:42 And by the way, now that I'm turning
1:39:44 this channel into a daily practice,
1:39:51 like a daily practice,
1:39:54 some of these episodes are going to
1:39:55 suck. They're going to be boring. You'll
1:39:57 be like, I don't really care about
1:39:59 whatever he's doing right now. It's
1:40:01 dumb. This is a dumb dumb. What am I
1:40:04 doing watching him do dumb dumb things
1:40:07 that dumb that I hate?
1:40:12 That's what a practice is like.
1:40:14 [laughter]
1:40:19 We are super We are all super clear on
1:40:21 this. [laughter]
1:40:24 Okay. Does this increase revenue
1:40:26 potential directly or indirectly in
1:40:28 2026? Oh, by the way, the three themes,
1:40:32 those are my themes. Like, if you want
1:40:33 to do the theme thing that Cindy [ __ ]
1:40:35 talked about, you should get the deluxe
1:40:37 replay bundle. Re-watch her her session.
1:40:40 Um, because it was a really good
1:40:42 session. It was really super clear. Look
1:40:44 at all the stuff you're doing and figure
1:40:46 out what your own three themes are. So,
1:40:48 don't just don't just use mine because
1:40:50 they [laughter] won't they won't
1:40:51 necessarily make sense to you. The ick.
1:40:55 Yes, exactly. You mean like setting up
1:40:57 notion? I mean exactly like setting up
1:40:59 notion. Um, yes. [laughter]
1:41:02 Um, if not, it's the if not it is dep
1:41:05 prioritized and either abandoned or
1:41:06 placed in the parking lot. Great tone
1:41:08 and aesthetic. Tik Tok pin. What's the
1:41:10 difference between a daily practice and
1:41:12 a habit? Great question. Um, Cam. So, so
1:41:15 this is this is a new revelation to me
1:41:17 and this is this is Kyle Shannon's
1:41:19 understanding of the difference between
1:41:22 the two. So when when Liz Miller
1:41:24 Gersfeld first started talking about her
1:41:26 daily practice, it it came in the
1:41:30 context of this. I talked about in the
1:41:33 AI salon, there are people that I that I
1:41:36 was calling hi-fi AI people, which I
1:41:40 it's a clever name. I like it. Right.
1:41:42 And hi-fi AI people are like people that
1:41:45 are operating at a higher level. Like
1:41:46 they were doing a higher level of work.
1:41:48 Kelly Besh would be a good example of a
1:41:51 hi-fi AI person doing consistently
1:41:54 excellent work, you know, on a literally
1:41:58 daily basis in her case and and her
1:42:01 work's just stunning and and and
1:42:02 astounding. And so I would consider her
1:42:04 hi-fi AI. Um, and I told this to Liz and
1:42:08 I was talking about, you know, how do we
1:42:10 identify these people? How do we amplify
1:42:12 their voice? How do we um make them
1:42:16 these aspirational kind of superheroes
1:42:18 that other people are going to want to
1:42:20 you know aspire to be like
1:42:23 um and you know what what role can the
1:42:25 salon play in in that in some way and
1:42:29 uh Liz Liz went off to think about it
1:42:32 and she came back and she said I've been
1:42:34 thinking a lot about this hi-fi AI
1:42:37 people and I don't I don't quite get it.
1:42:40 She goes, "But but what I do know is
1:42:43 that the people that I know that are
1:42:45 doing excellent work in AI,
1:42:49 they treat it like a daily practice."
1:42:51 And then she started talking about her
1:42:53 daily practice. And it's things like
1:42:56 writing in a journal about like who am
1:42:58 I? What what do I believe? What do I
1:43:00 want? What's the difference I want to
1:43:02 make in the world? How committed to
1:43:04 excellence am I? Um you know, what's the
1:43:07 kind of work I want to do? Whatever it
1:43:09 might be, right? And it's and it's it's
1:43:10 about
1:43:13 on a daily basis checking in with
1:43:15 yourself and what you're doing and
1:43:17 checking in with your work and and doing
1:43:19 it in a very intentional way. So a
1:43:21 practice is very intentional, right?
1:43:24 It's got intentionality to it. So the
1:43:26 the three themes that I'm working on
1:43:28 right now, those themes are the filters
1:43:31 through which I'm going to look at all
1:43:33 of my work and prioritize it.
1:43:37 what a habit is
1:43:40 and what it's been for me is when I
1:43:43 started the AI learning lab and I and I
1:43:46 decided I was going to go live, what I
1:43:48 was doing prior to that was right over
1:43:53 there, right next to me, I have
1:43:58 a sim racing rig, right? It's a thing
1:44:00 with a computer and a monitor and a
1:44:02 steering wheel and pedals. And when I
1:44:05 would come home from work every day, I
1:44:07 would eat dinner and then I would come
1:44:09 in and I would race virtual race cars
1:44:12 with people all over the world. And I
1:44:13 would do that for two or three hours a
1:44:15 night.
1:44:17 And
1:44:19 when I decided to do this channel, I
1:44:22 just asked myself the simple question,
1:44:23 what if I went live and talked about AI
1:44:28 for the same amount of time I'm racing,
1:44:31 I'm just building community and talking
1:44:32 about AI.
1:44:34 And then I did that. So for seven days a
1:44:38 week for 365 days, I showed up here
1:44:41 every single night for two or three
1:44:42 hours. That's a habit. The only real
1:44:46 intentionality is show up. It literally
1:44:50 doesn't matter what you do. And and part
1:44:53 of the
1:44:54 part of the joy of this channel, quite
1:44:58 frankly, is I could do anything. and and
1:45:01 I could just live in that endorphin
1:45:03 zone, right? I could come in here and
1:45:05 go, h I don't feel like learning
1:45:07 anything tonight. We're just going to go
1:45:08 to midjourney and play. We're going to
1:45:09 go here and do this. We're going to It
1:45:11 was It was just this frivolous thing,
1:45:13 and it was just a habit.
1:45:15 The intentionality part is saying, I'm
1:45:17 still going to have that repetitive the
1:45:20 commitment to showing up every day, but
1:45:22 now I'm going to show up with an
1:45:24 intentionality. And that's the main
1:45:26 difference. And that's that's why create
1:45:28 a daily practice around AI
1:45:32 because you'll learn AI just the same if
1:45:34 if you just show up and pract and just
1:45:37 do AI every day, you'll learn just as
1:45:39 much. But if you do it in an intentional
1:45:41 way, so even when you're playing, you're
1:45:43 playing with purpose.
1:45:45 Um that's it's just a very different
1:45:47 thing. Tik Tok and YouTube comments.
1:45:50 We're glad you did, Kyle. Oh, wow.
1:45:51 That's my hubby's hobby. Oh, I I sim
1:45:54 racing. In fact, one of the things I
1:45:57 might uh because I I blew out my uh I
1:46:00 blew out my I got I had a hand-me-down
1:46:02 computer from one of my sons and and I
1:46:05 got a faster graphics card from it from
1:46:08 uh Facebook Marketplace for free. Uh and
1:46:11 I put it in the computer and it started
1:46:12 smoking. [laughter] So So I don't even
1:46:15 have a working computer right now, so I
1:46:17 couldn't race if I wanted to. All right,
1:46:20 15 minutes to New Year in Tampa. Yes, 15
1:46:22 minutes to go. Going to hang in. going
1:46:24 to hang with the family. Love it.
1:46:26 Beautiful, beautiful, beautiful, Stacy.
1:46:28 Love and blessings to everyone. Yeah.
1:46:30 Oh, by the way, 15 minutes to go. If
1:46:32 you'all want to go hang with your
1:46:32 families, go hang with your families.
1:46:34 I'll hang out here and I'll I've got the
1:46:35 TV on over there. I'll look at it and we
1:46:37 can countdown.
1:46:41 Okay. Does that answer your question,
1:46:43 Cam? As long as we can still have
1:46:46 recess.
1:46:48 We the viewers are lucky you have
1:46:49 changed your habit. Thank you. Thank
1:46:52 you, Firefly. I appreciate that.
1:46:57 All right, we are grateful. We are so
1:46:59 grateful. Truly, that's really cool. Um,
1:47:03 I'm out. Happy New Year. All right,
1:47:04 Brandon. Producer Brandon out of here.
1:47:06 Yay. Producer Brandon, give him some
1:47:08 hearts on TikTok and give him some love
1:47:10 in the in the in the YouTubes. That
1:47:12 producer Brandon, he's doing a banger
1:47:14 job. And congratulate him on his new new
1:47:16 role within the community.
1:47:19 [clears throat] Um, okay.
1:47:21 tone and aesthetic direction. Um,
1:47:26 thoughtful, thoughtful, curious,
1:47:28 slightly irrelevant or irreverent. Um,
1:47:30 confident without hype, clear without
1:47:32 oversimplifying, aesthetic, emotional
1:47:33 goal. Okay, fine. Success indicators
1:47:36 qualitative
1:47:38 conversations deepen, opportunities feel
1:47:40 aligned, work feels coherent instead of
1:47:42 scattered. That's fine. Northstar 2026
1:47:46 is the year where clarity replaces
1:47:48 chaos. Where people and communities are
1:47:50 provisioned with care and intention.
1:47:55 Are treated with care and intention.
1:47:57 Right? Provisioned.
1:48:00 The [ __ ] word are you using chat? PPT
1:48:12 where AI amplifies a human voice and
1:48:15 where work becomes sustainably valuable.
1:48:17 Like that Tik Tok question about
1:48:22 above my comment. Okay, cool.
1:48:26 Um, thoughts on doing a step-by-step
1:48:28 guide doing a faceless YouTube channel
1:48:32 via AI only?
1:48:34 Um, like do I know if there's a good one
1:48:37 to do that? I'm sure that there are
1:48:40 about 8,000 YouTube videos that tell you
1:48:43 how to make a faceless Tik Tok video
1:48:46 channel or whatever. or YouTube channel
1:48:49 video or YouTube channel,
1:48:53 a channel that has faceless videos on it
1:48:55 for some social network. Um,
1:49:02 you're going to need to learn if if you
1:49:05 want to do that there there's a couple
1:49:06 of key things you're going to need to
1:49:08 learn. Um, you're going to need to learn
1:49:11 which services have APIs, which services
1:49:14 can do synthesized voice. You're going
1:49:17 to have to design um avatars, people. Um
1:49:21 you're going to have to do text to voice
1:49:24 like with something like 11 Labs. You're
1:49:26 going to have to do animation with
1:49:28 something like Hedra. You're going to
1:49:29 have to figure out if all those tools
1:49:31 have APIs. New updated question.
1:49:35 No, I'm asking would you personally do
1:49:38 it and post it on your page or YouTube
1:49:42 channel? Um
1:49:45 I think at some point I actually will do
1:49:47 it. Yes. Um good question.
1:49:52 One of the things that I am actually
1:49:55 passionate about my current company
1:49:57 StoryVine is is kind of centered on
1:49:59 this.
1:50:01 Can you
1:50:04 can you do an automated channel that
1:50:06 doesn't suck is is a question that I
1:50:09 think is really interesting.
1:50:12 So, I think it is absolutely possible,
1:50:15 certainly in 2026, I think it's going to
1:50:17 be absolutely possible to do some
1:50:20 stylized version of me or potentially
1:50:23 something that, you know, looks and
1:50:24 talks like me. My instinct is I would do
1:50:26 a stylized version, like a cartoon
1:50:28 version or just some elevated version
1:50:31 that's clearly not me, like Liz has uh
1:50:34 not Liz. [laughter]
1:50:35 Um, who is her her AI persona? Um,
1:50:41 I find it a really fascinating
1:50:43 challenge. Could you create something
1:50:45 that is fully automated, but that is
1:50:48 absolutely authentic and compelling?
1:50:52 And how I could see that working is is
1:50:54 this. I do this two nights, you know,
1:50:58 two hours a night for five nights a
1:50:59 week, right?
1:51:01 This generates a transcript every night
1:51:04 of two hours of content.
1:51:06 So the script is already done, right?
1:51:09 What AI needs to do is go into that
1:51:10 transcript and pull interesting [ __ ] out
1:51:13 of it and then either rewrite it or
1:51:15 scriptify it or whatever it needs to do.
1:51:19 And then basically that needs to just
1:51:22 dump into some workflow that's got
1:51:24 pre-built likenesses, pre-built voices,
1:51:28 pre-built distribution models, pre-built
1:51:30 editing models. So there's a whole
1:51:32 automation thing that happens with it.
1:51:34 But I think there's a way to do that
1:51:36 where if you do the prompting cleverly
1:51:38 enough along that chain of craft that
1:51:41 the content that that I'll create or you
1:51:45 know me and a team will create will be
1:51:48 authentic to who I am, authentic to the
1:51:50 channel, amplify my voice, meet all of
1:51:53 the the things that we're talking about
1:51:55 in in this this document right here.
1:51:59 Right. Uh so yes, I think it's a it's a
1:52:02 good one. just reminded me of the Frank
1:52:04 videos you do. Yeah. Yeah. You know,
1:52:06 like the Frank videos. I mean, those
1:52:08 were sort of a comedy version of this,
1:52:11 but like I could imagine I could imagine
1:52:14 doing something like those Frank videos
1:52:18 as a faceless channel, right? You get a
1:52:21 an obnoxious voice and you write
1:52:24 obnoxious scripts and it just randomly
1:52:28 picks a news item and yells about it for
1:52:31 60 seconds. You could do that once a day
1:52:33 or twice or three times a day really
1:52:35 easily and it would be funny, you know.
1:52:37 Um, [clears throat] okay.
1:52:42 Beautiful, beautiful, beautiful.
1:52:46 [clears throat]
1:52:49 Okay. If you post the guide, I'll look
1:52:51 forward to watching it. Yeah, exactly.
1:52:53 Yeah. Well, like what I might end up
1:52:55 doing, well, because one of my pillars
1:52:58 is AI amplified social media. So AI
1:53:02 amplified social media, one version of
1:53:04 that is you take one ad, you split it
1:53:06 into ads for different formats and you
1:53:08 publish them.
1:53:10 Another thing is you generate original
1:53:12 content based on other [ __ ] you've
1:53:14 created. I'm fascinated by that. So over
1:53:18 the next year, I will likely be doing
1:53:20 some sort of faceless um stream of
1:53:23 content. Absolutely. Okay, so we're
1:53:26 going to do [clears throat] one final
1:53:27 thing here before we ring in the new
1:53:29 year. I'm going to copy this creative
1:53:31 brief we just did and I'm going to go to
1:53:33 over to Gemini
1:53:35 gemini.google.com
1:53:39 and then what I'm going to do is I'm
1:53:40 going to go in here
1:53:42 and I'm going to say um create images.
1:53:45 So this is nano banana. They've gotten
1:53:47 rid of their banana. I figured they
1:53:49 wouldn't hold on to nano banana for that
1:53:51 long. They used it while it was
1:53:52 relevant.
1:53:54 The problem with nano banana is it's
1:53:56 really funny for AI insiders, but it
1:53:59 means absolutely nothing to most humans.
1:54:01 So, it's fascinating to me that they got
1:54:03 rid of the banana. That says to me that
1:54:05 this is growing up as a product.
1:54:08 Um,
1:54:10 okay. And by the way, if you're not if
1:54:13 you don't know what Nano Banana is, it's
1:54:15 the Gemini Faceless AI slop. In my
1:54:20 humble opinion,
1:54:22 Faceless is AI slop. In my humble
1:54:24 opinion, I would I would challenge you,
1:54:27 Rick, that I think there's a way to do
1:54:29 it where it wouldn't be slop. I think
1:54:30 there's a way to do it. I don't know
1:54:31 what it is yet because I haven't really
1:54:33 dug into it, but I think there's I think
1:54:36 there's a way.
1:54:38 StoryVine, my company, is based on
1:54:42 creating story templates
1:54:45 that people can tell compelling stories
1:54:48 within. And AI is really good at
1:54:51 creating frameworks. And so I think if I
1:54:54 think there's a way you could do it
1:54:56 where it's not slot. Um, but that'll it
1:54:59 it'll be fascinating to learn. Um, okay.
1:55:03 Uh, Nano Banana is the image generation
1:55:06 tool in Google Gemini and it's really
1:55:09 good at text and it's really good at
1:55:10 infographics. So, what we're going to do
1:55:12 here is I'm going to say here is a
1:55:17 creative brief
1:55:20 for
1:55:22 my approach to 2026.
1:55:28 And then I'm going to paste it in there.
1:55:30 And then I'm going to say, wait, I'm
1:55:33 going to get rid of these asterisks
1:55:34 because chat GPT just [ __ ] that up
1:55:36 because no one's paying attention
1:55:39 anymore at chat GPT. It's kind of sad.
1:55:41 Drives me [ __ ] crazy. Okay, I'm going
1:55:44 to go um let it know that that's done.
1:55:48 Now I'm going to say I want you to
1:55:51 create a
1:55:55 a 16x9
1:55:58 wide infographic
1:56:03 that
1:56:05 centers on my three core themes
1:56:11 and
1:56:16 provides
1:56:17 context
1:56:20 and
1:56:22 images and
1:56:26 insights
1:56:28 and inspiration.
1:56:34 Um,
1:56:40 I want it to have
1:56:45 an
1:56:47 organic analog
1:56:55 art feel
1:56:58 with
1:57:00 I don't know bold typography
1:57:07 and
1:57:09 modern design
1:57:12 aesthetic
1:57:15 It should not look like AI. [laughter]
1:57:23 All right, let's see what we get.
1:57:27 How come you do not use Grock when live?
1:57:30 Um,
1:57:32 why the dash lines? Uh the dash lines
1:57:35 were just to tell um Gemini that that
1:57:38 was the I pasted in a big block of text
1:57:40 and I just I throw three um
1:57:45 equal signs below it just to let it know
1:57:47 that that was over.
1:57:49 I don't know if that helps or not. All
1:57:52 right, there's my there's my
1:57:53 infographic. I kind of like the look and
1:57:55 feel actually. Monetizable content,
1:57:58 people centric management, AI amplified
1:58:00 social presence, 2026 signal over noise,
1:58:03 a people centric, monetizable creative
1:58:05 practice. I like this. It didn't make it
1:58:08 16 by9 wide, did it?
1:58:11 Um, Northstar clarity replaces chaos.
1:58:15 People are cared for. AI amplifies
1:58:17 voice. Creative work is sustainably
1:58:19 valuable.
1:58:21 Um,
1:58:23 let's see. I like the look and feel.
1:58:28 It's
1:58:31 a little
1:58:33 thin on thin.
1:58:36 How are we doing on time? Oh, two
1:58:38 minutes thin on inspiration.
1:58:42 Two minutes. Get your [ __ ] together.
1:58:46 Ball drops in Time Square.
1:58:50 Did it drop already? 9:59.
1:59:00 It's coming.
1:59:01 I could probably go to something. Let's
1:59:03 see. Uh is a little thin on information.
1:59:09 Also
1:59:12 make aspect
1:59:14 ratio
1:59:17 16 col 9.
1:59:24 Has it happened yet? I have on some
1:59:27 weirdass
1:59:29 non-cable channel thing.
1:59:35 I count down. Except I don't have Oh,
1:59:39 wait. They're pushing the button at
1:59:41 times square. Okay.
1:59:43 45 44 43 42 41. Okay. Let's see here.
1:59:50 [ __ ] nano banana. Like, what is it
1:59:52 with it not being able to do aspect
1:59:54 ratios? Okay, I'm I'm bringing in the
1:59:57 new year with cussing, [laughter]
2:00:00 cussing, cussing, and complaining. Who's
2:00:03 that cranky Gen Xer in the corner? That
2:00:04 would be me. Um, let's see. 10 10
2:00:07 seconds to go. 9 8 7 6 5 4 And I may be
2:00:14 really off. Two, one. Happy New Year.
2:00:18 Happy 2026 everybody.
2:00:22 [laughter]
2:00:23 Happy New Year. Um, throw comments and
2:00:26 and celebration hats in the in the
2:00:28 comments if you would. Um, and can
2:00:30 someone tell me how to make Nano Banana
2:00:32 actually listen to aspect ratio? Does
2:00:35 anyone know? [laughter]
2:00:41 Oh man.
2:00:47 But anyway, look, let's download this.
2:00:50 It's square, which I don't like. It
2:00:52 looks like a coaster.
2:00:55 Do y'all get your Phil Collins song
2:00:57 ready?
2:01:02 Happy New Year, everybody. Thank you,
2:01:04 Steo. Steo is like, "Yeah, yeah, I did
2:01:07 this like 12 hours ago. This is boring."
2:01:10 All right, people. It's already New
2:01:13 Year's. It's been New Year's for like a
2:01:14 half a day. [laughter]
2:01:18 Apparently, you have to say wide 16 by9
2:01:20 aspect ratio. Okay. Wide.
2:01:24 I'm doing it exactly as you're writing
2:01:26 it, Vicki. 16 by9
2:01:29 aspect
2:01:32 ratio. And no other words.
2:01:38 Loading nano banana.
2:01:46 Happy new year.
2:01:49 [clears throat]
2:01:58 [laughter]
2:01:59 Look what it did, Vicki.
2:02:02 It made it a Polaroid.
2:02:05 [laughter]
2:02:10 >> [laughter]
2:02:11 >> Oh my god.
2:02:13 H this is exhausting. All right,
2:02:15 whatever. I'm going to download this and
2:02:18 I'm going to show it to you full size.
2:02:20 Kyle, try using AI Studio. Create a
2:02:23 build image gen. There will there aspect
2:02:25 ratios. Bonus, no watermarks. All right,
2:02:28 that's a cool idea, Joe. Thank you. Um,
2:02:32 all right. Let me show you what we've
2:02:34 created. So today
2:02:39 we went from
2:02:43 let's see
2:02:48 [clears throat]
2:02:51 that's really cool.
2:02:54 I don't know if signal over noise is
2:02:56 right, but we went from this here
2:02:59 chicken scratch
2:03:01 scanned this into chat GPT
2:03:05 had it read it organize it turn it into
2:03:08 a what did it call it a
2:03:12 [laughter]
2:03:13 uh not coherent what was the word
2:03:16 whatever had to turn it into a single
2:03:18 source of truth then we created a
2:03:20 creative brief from that then we went to
2:03:23 Gemini and said, "Turn this into an
2:03:25 infographic." So, I now have
2:03:29 monetizable content, people centric
2:03:32 project management, and AI amplified
2:03:34 social presence.
2:03:36 Canonical. That's right.
2:03:43 North Star clarity replaces chaos.
2:03:45 People are cared for. AI amplified
2:03:47 voice. Revenue is sustainab
2:03:50 sustainability. It's a proof of value.
2:03:53 It's a fuel for sustainability books,
2:03:55 frameworks, workshops, speaking. This is
2:03:58 really good. And then what I'm going to
2:04:00 do is I'm probably going to like what I
2:04:03 what I now need to do is I need to
2:04:05 create some sort of graphic that allows
2:04:07 me to put
2:04:09 things I actually need to do underneath
2:04:11 all these categories. So, this is like a
2:04:13 good highlevel thing, but now I need a
2:04:16 detailed version of this. But anyway,
2:04:20 all right.
2:04:21 There we go people.
2:04:24 There you have it. [clears throat]
2:04:27 Happy new year. Happy flipping new year.
2:04:32 So tomorrow,
2:04:34 um I hope you're all well. If you
2:04:36 embibe, I hope you've been drinking
2:04:38 generously [laughter]
2:04:41 and are in a safe place where you can do
2:04:43 that. Um and if not, I hope you're
2:04:48 enjoying the clarity of mind that you've
2:04:50 got.
2:04:51 >> [laughter]
2:04:51 >> So whether you have are of clear mind or
2:04:54 of cloudy mind, I love you both.
2:04:57 [laughter]
2:04:59 The clear and the cloudy minded. Still
2:05:01 have three hours to go. Yeah, I know. I
2:05:03 know. We've got two hours to go here.
2:05:05 [snorts] Um [clears throat]
2:05:07 let's see. Um
2:05:10 so tomorrow, if you're a part of the AI
2:05:13 salon mastermind,
2:05:15 um come hang out with us at the at the
2:05:18 practice lab. It's happening tomorrow at
2:05:20 noon Eastern, so 10:00 a.m. my time. Um
2:05:24 Liz Miller Gersfeld and myself will be
2:05:26 there. We're talking about um I think
2:05:29 it's raising your game tomorrow. Um go
2:05:32 into the mastermind space on Mighty
2:05:35 Networks and if you're a part of the
2:05:37 mastermind, you'll see the events tab
2:05:38 within that space and you can RSVP for
2:05:42 that. Um,
2:05:48 yeah.
2:05:49 You know, my my thoughts for 2026 are
2:05:52 I'm really glad I'm starting a daily
2:05:54 practice.
2:05:56 I think it's going to get quite chaotic.
2:05:58 I think it's going to get quite chaotic.
2:06:00 And so, I think having a
2:06:05 an ability to center and and filter out
2:06:08 the noise is is actually going to be
2:06:10 quite important for all of us. So, um,
2:06:13 so follow along on this journey. Um,
2:06:15 join join the mastermind if you can. And
2:06:18 if not, just keep coming back here and
2:06:19 you can just watch me fumble through
2:06:20 this daily practice thing because it's
2:06:23 not easy. It's not easy. It's, you know,
2:06:25 there's some of this stuff is
2:06:26 confronting.
2:06:28 But tonight was kind of fun. I'm I'm
2:06:30 glad I got to this. Oh, and actually,
2:06:32 you know what?
2:06:35 Let me do something here. I'm going to
2:06:37 do save.
2:06:39 Um, let me say
2:06:42 can I No, let's see.
2:06:46 Move to
2:06:54 see.
2:06:57 I'm too tired to deal with this. But
2:06:59 that's that's actually part of a
2:07:00 practice, isn't it? Let me go grab this
2:07:05 and [clears throat] change it to
2:07:07 Kyle Shannon
2:07:10 2026
2:07:13 three themes
2:07:15 v.1.
2:07:19 All right. And then where am I going to
2:07:21 save that? I'm gonna go to
2:07:25 my newly organized Google Drive
2:07:29 and let's see
2:07:31 monetizable projects.
2:07:33 I'm going to throw it right in the root
2:07:35 of monetizable projects. Is that No,
2:07:39 because that's one of the things I think
2:07:40 I need a new
2:07:47 I don't know where to save it. This is
2:07:49 crazy.
2:07:52 AI salon AI experience experiments in
2:07:55 MISK.
2:07:57 I'm going to put it in monetizable
2:07:59 products projects for now because I
2:08:01 don't have a better place for it. But
2:08:03 it's at least saved somewhere other than
2:08:04 my downloads folder. Progress.
2:08:08 Progress people. [laughter]
2:08:13 All right, everyone. Thank you so much.
2:08:15 Thank you for hanging out with me in
2:08:16 2025. Here's to a bang in 2026. Let's
2:08:19 make this. Let's make some noise
2:08:21 together. All right. Let's make a
2:08:22 difference. All right. Peace out. Have a
2:08:25 swell night.