7/1/2025 - Building AI Workflows: A Raccoon, a Goat, and Google's Vo3

Transcript

1. 0:00Are you ready to fall in love? To fall in love right now.
2. 0:18[Music] [Applause] There's been something maybe I'm trying
3. 0:33to say. Didn't seem to know. Past and a future now surrounding me. [Music]
4. 0:49Surren can be found. There's been a little trouble since you came to my rescue. [Music]
5. 1:04And if you like all of the rest, I would have quit you long ago, but I couldn't do that. [Music] Oh, tell me now. Why never went to
6. 1:22make a man crazy and make him cold as hell. I don't know that you wish me well. But in spite of your try, still going to
7. 1:35have to find my way through. [Music] Like a distant morning, my dream remains
8. 1:50hanging in the burnt fields of my memory. [Music] Time is a chorus of your disdain.
9. 2:04left behind me. We're searching solutions on the double on this two telephone home. My friend says you ain't got no real
10. 2:20troubles. There's too many choices that you're left undone. My friend says, "Put an action to those words." Put an action to those words and
11. 2:35it all go. [Music] Oh, tell me now. Wonder why I never went to Well, make a man crazy, make him pot as hell.
12. 2:52[Music] I a woman that you wish me well, but I'm spotted trying. Still going to have to find my own way through.
13. 3:08[Music] Oh, good people. What is happening? Hope you're all doing well. Had a lovely AI salon tonight. I am
14. 3:22crispy as a critter. So, but we have a Tik Tok question from I can't say your first name. Bishop. Wait, can I say your first name? Ros.
15. 3:35Russ. Risk. Rick. Rick. I can't say your first name. Bishop. Um, did you know they've banned AI in courts in the UK use in the UK
16. 3:49because it's transmitting I assume this means personal data. I didn't although I couldn't see it. [Music]
17. 4:26Um, no, I did not see that. It doesn't surprise me. Um, there's a really cool new tool out called um, Cluey. I think it's called Cluey.
18. 4:43And basically what it is is it's a layer that sits on top of your computer and it looks at everything.
19. 4:52So, it looks at you using your email and it looks at you using the tools you use and then it's sending everything that
20. 5:00you're doing off to the Cluey servers to be analyzed and then in real time it's giving you intelligence, which on the surface
21. 5:10sounds really cool, but I'm like, I can't even [ __ ] test that because it's like I've got client data and [ __ ]
22. 5:18I can't have a system that just looks at all my [ __ ] and sends it off to some [ __ ] server on the internet.
23. 5:27So, I don't know how these like these super slick technologies are slick and cool, but how's anyone going to use
24. 5:36them? Nice hair. Yeah, I know. I know. I listen here. I'll put a little coffee in it. Is that better? No.
25. 5:47Well, you get some nights you get hair, some nights you get Buster Po. Dexter Source Camp is in the house.
26. 5:58You don't want to say the first half of my username? [ __ ] [ __ ] Bishop. I'll say it. What are we in? Junior High. Yeah, I'll
27. 6:09say it. I couldn't read it. I didn't know what it said, but it was interpreted by producer Brandon. So, yeah, I don't mind saying your name.
28. 6:21You've never been here before, have you? I swear like a sailor. I don't give a [ __ ] This is not the uh
29. 6:31this is not the uh evangelical network. [Music] what we're doing here.
30. 6:45Just trying to figure out how this AI shit's going to rock our world and be rocking AI rather than have it slap us upside the head.
31. 7:00You're gonna get banned on LinkedIn. LinkedIn. Yes. Hello. This is a uh this is a public relations uh uh representative
32. 7:15from Microsoft Corporation. Of course, we uh we we uh are are the uh majority owners of the uh of LinkedIn, which is a
33. 7:24a business networking environment. Uh we prefer for that network to be uh what we would call uh abide by professional
34. 7:32standards. And uh it's come to our attention that on on your AI learning lab uh live situation uh there were
35. 7:41profanities used uh within a a span of uh 7.6 uh two minutes that uh that exceeded the community guideline uh
36. 7:52acceptable uh uh requirements for for acceptable language in a professional setting. And uh with this just let know
37. 8:03that this call serves as a warning. Nothing will happen to your account right now. Uh but you do have one
38. 8:08demerit and if we reach three demerits for community guidelines uh standards we we we can and will we reserve the right
39. 8:18to uh restrict uh the the channel the reach of the channel. Uh basically no one would see it. Just to be clear, not
40. 8:27to use fancy technical language, restrict access. No, no. Just no one will see it. Uh for a period of seven
41. 8:34days or uh what one week if you're in the United States, that that's what they would call a week is a se it would be a
42. 8:40work week would be five days, but this would be a full seven days. Uh including uh two days, which may fall on the what
43. 8:47you would consider a weekend. All right, I won't [ __ ] do it again. I promise. Ah, Side Hustle Mimi, what's happening?
44. 9:02And Murphy's in the house. Do you mourn the dash of the loss of the M dash because AI detectors flag it? Actually, I do. I you know
45. 9:14the M dash is is actually an important piece of of grammatical functionality and and yeah the fact that everyone's
46. 9:25like oh it's got an M dash in it must be AI well or not someone who understands English and and words and grammar
47. 9:40Ethan Mullik did a piece on on it where he was like, he's got to switch all of his m dashes to commas or whatever,
48. 9:46semicolons, whatever the [ __ ] he uses. [Music] As an English major, I completely agree with you on the analysis of M dashes. Yeah, we
49. 10:01Yeah. [Music] Hello.
50. 10:16Hello. Hello. [Music]
51. 10:33Well, I heard that there was a secret [Music] David played and leaves alone. [Music] You don't really care for the music, do
52. 10:50you? Goes like this. The fourth, the fifth, minor fall and a major lift. Baffful king composing.
53. 11:05Hallelujah. [Music] Hallelujah. [Music] Hallelujah. [Music] Hallelujah.
54. 11:20[Music] Hallelu. [Music]
55. 11:34Um. All right. What are we going to talk about tonight? EU death of the M Dash. What else we got? What else we got? What
56. 11:44are we doing? Hey, James Duter with shaking [Music] and Murphy coming up to talk. Are you ready for AI? Let's do it. Let's bring
57. 11:59it up. I think I have an Are you ready for AI banner now that I think about it? My mouse isn't working, so that's frustrating. [Music]
58. 12:12Look at that. Look at that. Look at that right there. Uh, let's talk about what didn't happen today. We didn't get chat GPT5 today. I
59. 12:21didn't see any major releases today. I didn't see anything that was interesting that was released. Oh, yeah. Or that that one. [Music]
60. 12:38So beautiful. So, uh, if Ann's coming up here, we'll bring her on up. Um, we can talk about that. I got to get my mouse working. There we
61. 12:53go. [Music]
62. 13:20couldn't get chatbt to agree on the world's best soccer player. Well, it's not going to. It's I mean, it's been
63. 13:28programmed to want to please you and if you if if it declares love for one player, then you're gonna it's going to
64. 13:34piss off someone else. So, I could see it not doing that. All right, Ann Murphy, get your ass up here. What's shaking?
65. 13:46As long as I know C, obviously. I know. Jeez. I know, right? You are, you know what I was thinking is you are a you are
66. 13:56a person who is perceived much more than the average bear is perceived cuz you're out here and people are just like perceiving you all the
67. 14:06time. Perceiving me how though? Well, adoration obviously. Oh, adoration because there's a lot of ways you could
68. 14:16perceive me and many of them are not good. like like your character from LinkedIn. He's he he's perceiving you. Yeah. Well,
69. 14:26there was that was that was you get in trouble. I I was I apparently cussed a little much and producer Brandon said
70. 14:32LinkedIn's not going to be happy about that and then it just made me think they're owned by Microsoft and of course
71. 14:37they're not going to be happy with it. No, they're not going to be happy with it. But guess what? like to helpers.
72. 14:44They're letting some for real [ __ ] Oh, there's some real for real [ __ ] up [ __ ] happening. Way to get me kicked off at LinkedIn again.
73. 14:54You realize I have to manage this, right? When I get the call from the Microsoft representative. Yeah, they're
74. 15:00gonna somebody's going to call you specifically. That's it. They're gonna be like this guy. Okay, but listen. Um
75. 15:08the AI readiness program. what I was thinking about. Yes. Do you want to say something about it? Because then I have
76. 15:14a couple a couple things to say. Well, so let me So, so for those of you that don't know, Ann and I around the turn of
77. 15:21the holidays did this thing called AI Festivus where we had 34 speakers come in and speak on AI over a 24-h hour
78. 15:27period. Really remarkable event. We had three 3,300 people sign up, 2500 people show up. We had a we had a concurrent
79. 15:36average of like 540 people for 24 hours. It's amazing. Um the the talks were so good that the participants were like,
80. 15:45"Can you please turn this into a training?" And so we have spent the past pile of months um working with uh Vicky
81. 15:55Baptiste to to organize the videos in logical groupings and then develop a whole curriculum around it. That course
82. 16:04launched today. And so if you go to are you readyforai.com, if you could pop that up, Brandon, the big old juicy. And
83. 16:13by the way, this is our quiet launch because we're having a real launch. Yeah, this is we're in pre-launch, but
84. 16:21we're always in pre every at some point we'll launch. Well, what we do is we launch, Ann, and then we're like, maybe
85. 16:28we should figure out what we're doing. Well, like we'll we'll call this pre-launch until then. We'll make it We'll make it seem like we
86. 16:35This is exactly how we planned it. It was all planned. Everything is all planned within five minutes of it launching. [Music] Um,
87. 16:50so here's what I want to say about it. So, peeps. So, this is a You just call me Pete. Peeps. Peeps. Oh, Peeps. Okay.
88. 16:58I thought you called me Pete. I was like, "Pretty sure she knows my name." I have a um I have a joke to tell you.
89. 17:06Go on. I have a feeling this is going to be a regret. This is going to be worse than worse than being perceived.
90. 17:13Pete and repeat fell off the boat. Who was wait? No. No. Pete. Pete and repeat. How does it go? Repeat. We're on a boat and Pete fell
91. 17:26off. Who was left? Repeat. I was supposed to say repeat and then I tell the joke again. Oh. Oh, I see. I get it. Yeah.
92. 17:42Wow. Okay. Listen. So, the AI readiness program, what I wanted to say about it, this uh this public service
93. 17:49announcement, just don't let your parents do drugs. [Laughter] I'm sorry, Ann. Did I interrupt you? Go ahead, please. You did. Yes. Yes. So,
94. 18:02I was actually just going through all of the curriculum because I want to make us like a project or a GP like a knowledge
95. 18:09bank, you know, to to go back to. And I just first of all, the job that Vicki has done in putting the content
96. 18:17together is incredible. But I was thinking about how of all of the faculty who we had and we've been able to pay attention to
97. 18:28their like you know their movements since festivist so late December pretty much beginning of this year the
98. 18:37accomplishments of oh yeah just in the last six months you know think about Kim Offford had her playground pastime film
99. 18:47festival film film contest. Like, yeah, that is a huge undertaking. Like, Joy Party seems to get accepted into every
100. 18:54creative program that exists out there. Yep. Think about how people's artwork has gone from like Oh, or then also just
101. 19:03the number of reps. Kelly um Bosch, Kelly Bosch, is that her last name? Yep. you know, or the daily AI show folks like we're talking what
102. 19:17180 more reps for everybody of the things that they do daily like you and it's just like the compounding effect
103. 19:24and then like the network of these faculty because I think one of the things that people really liked about
104. 19:29Festivist was how down to earth AI festivist is how down to earth everybody is. Yep. They were so relatable and here
105. 19:39we go. Like we're watching all of them and invested in their success, but like we feel like we're along with them.
106. 19:48Yeah. Yeah. No, we are. We are. So cool. Yeah. It's so cool. It's so cool. So anyway, so go check out are you readyforai.com
107. 19:58and yeah, I guess this is not the official launch, but it is now live. So what you can help us do is troubleshoot
108. 20:04it. See if Yes. No, for real. Connected correctly and, you know, all that sort of stuff. We need like a couple of, you
109. 20:12know, a couple of freakouts before we go live live. So, yeah. Yeah. Yeah. And then, um, another thing is that Vicky
110. 20:21Baptiste will be on the AI readiness project on I think um, 15th, 7th, somewhere in there. Okay. and she'll be on to talk about the program
111. 20:37so people can look forward to that. That's awesome. Very cool. You're just You're just booking all the right
112. 20:43guests. I know. I know. I've got friends in high places. You know what I'm saying? Producer Brandon said it's the
113. 20:4916th when Vicki is on our show. Okay, perfect. So, we're recording on Sunday. She'll be on on the 16th. And then you
114. 20:57guys have a a AI salon on the 15th or on the 17th? Whatever's the third Tuesday. Okay. So, that's the one I want to
115. 21:09invite Sheille's AI to because it's a meet and greet and half of our people are good. Oh, that would be awesome.
116. 21:14It'd be awesome to have a whole bunch of new folks in there. New folks will have you're gonna have to, you know, get your
117. 21:20girlies all fired up. I know. I know. You know, yeah, we need our sales squad. We We probably should have an affiliate
118. 21:30program, but anyh who, what's it? Um, and then the other thing is I was wondering if you could take as an exercise on the show sometime
119. 21:39you created a really cool document that's 10 steps of AI readiness. Could you like do something cool with
120. 21:52that that we could send to people when they buy the course? Was that was that the five stages of AI adoption or was it
121. 21:59something different? 10. If you look up in your in your files, is it in Yeah, it would be because you
122. 22:07probably made it with Chad GBT. Yeah. Um 10. Yeah, you actually made it into a graphic, so I don't know. And it was
123. 22:17before Oh, that was did that for uh for the Washington DC trip. Yeah. And we used it. Yeah, exactly. Right.
124. 22:29I'm pretty sure because it was right around that time that I got it and we sent it to people who joined the
125. 22:37waiting list and I think I had to Photoshop it so it should be on my machine here somewhere. M look at me remembering J2Z12.
126. 22:52I think it's really called like image. I know I'm not sharing my screen. AI readiness. [Music] No, that's not it.
127. 23:07Hang on. I can share my screen. I got to go find it, though. I'll go find it. Okay. And then maybe make a make a movie
128. 23:15for us for a promo. What do you mean make a movie? What's that mean? I don't know. Make a VO3. Like on the Tik Tok Oh, a VO3.
129. 23:25We could We could do that. What am I sharing? Oh, that. Who's the one that's had the gummies here? You. My brain is not working. I
130. 23:37wish I had gummies. It couldn't be me. Couldn't be you. It's definitely not you. [Music] Project promotional collateral.
131. 23:51Oh, program curriculum. Promotional collateral. Now, that feels more I could actually uh DM it or some give
132. 24:05it to you right now very easily. You could, but but that's not as fun. That would defeat the purpose of me
133. 24:13trying to pretend like I have some form of executive function readiness. Uh oh. Oh, here comes here comes producer Brandon hopefully to the
134. 24:24rescue. Oh boy. We're not talking about the five stages of AI adoption, are we? No, we're not. That's on the homepage.
135. 24:31It's this is the 10 stages. Keep track of the number of stages here. No, wait, wait. Is this the thing you're talking
136. 24:43about, Ann? Wait. Yeah, this this thing. No, not that. But this is I think maybe that thing that you're showing me might be newer.
137. 24:56All right, then. I don't know what it is. I'll send it to you. I think this thing is better anyway, so it doesn't matter.
138. 25:04the the 10 thing or that thing? The thing that you just put up there, the five thing. Well, maybe I'll figure out what the you know,
139. 25:14it's just like how many people are in here? There's 37 people here and 28 people on YouTube just listening to us
140. 25:21have a conversation about trying to find a file. Oh my gosh. Remember when Josh said that all we are are people who get paid to make files?
141. 25:32We don't. We get We don't get paid to not make files. We get We get paid to make files, but we never find the files
142. 25:39we make. Like, yes, it's our job. Wait, we I didn't realize we'd have to find the files again. I didn't realize there
143. 25:46was going to be a test. That's so boring. Oh my god. Um, so anyh who, it's like a a video or, you know, like
144. 25:55something something fun. All right. Yeah, that's good. All right. I'll get on it. And you're leaving, right? Where
145. 26:02are you going? You're trapesing off to some tropical destination. No, it's a family road trip to Wisconsin from from
146. 26:10Oregon. Oh, good lord. You're eating cheese curds. You're driving to eat cheese curds. We go We go camp in the
147. 26:18northwoods of Wisconsin every year. We're just going to make a family fun trip out of We're gonna Yeah, that's nice. Yeah. All right.
148. 26:26Get some fried curds for me. I'm not leaving for a few days, so you're stuck with me. We have we have send me that
149. 26:34point and I'll remember what it was. What's that ter tomorrow on the podcast tomorrow as scintillating as this
150. 26:40conversation is we actually do this on purpose once a week and it's it's tomorrow it's called the AI readiness
151. 26:48project and we talk nearly as coherently as we are here tonight. So 4 pm and yeah Tara's going to be on there. What's she
152. 26:58gonna be talking about? Um, I think she's gonna be talking I think she's going to be talking about making stuff and how important it is if
153. 27:07you're learning to make stuff. Yeah. Beautiful. Yeah. All right. Love it. Okay. Tio. Bye everybody. See you later.
154. 27:16Thanks for thanks for popping up. See you later. All right. That was one Ann Murphy. Absolutely hilarious. She's talking about files.
155. 27:27Silver Fox. Oh, good lord. Good lord. Good lord. Okay. Um, what are we going to do tonight? Who's got any questions,
156. 27:39thoughts? 40 people still still here. Must be a slow night. Really? Really? No one's No one's got a a uh a hot pocket
157. 27:48simmering in the microwave. Apparently, they're still here watching Ann and I try to find a file. AI readiness 10 elements of AI
158. 28:03readiness. I don't know. I just don't know people. Let me go look again. Search chats
159. 28:17this framework
160. 28:37AI readiness accelerator strategy. Show scripts. Yeah, I don't know. I don't know where it is. I got nothing. Could it be that?
161. 29:01Oh, I'm not sharing my screen anyway. Doesn't matter. Doesn't matter. Does not matter. All right. Who's got questions? Who has questions?
162. 29:14It's on your LinkedIn. Is it? [Laughter] But see, now I'm going to go look for it on my LinkedIn. This is This is like bad chat add.
163. 29:28Too bad we were banned from LinkedIn. AI readiness 10 steps. Is it 10 steps?
164. 29:45Nine skills to learn. Ann is DMing me where
165. 29:59uh readiness 10 steps Kyle Shannon that's my name. I'm Kyle Shannon. Welcome to the AI learning lab where we're going to talk about AI
166. 30:11readiness. Oh, yeah. It was an article, wasn't it? It's there now. What's where
167. 30:27and with complete lack of context, it's there now. I don't know what it is. I don't know where where there is and I
168. 30:37barely know where now is. Slack. Ah. Okay. Okay. All right. Let's see. 10 steps to AI readiness. Did I write this?
169. 31:01Oh, yeah. I did. Listen, listen people. This is an important lesson. It's what they call beginner's mind or monkey
170. 31:15mind. In the beginning, you have an idea. You you articulate that idea. You put that idea in the world and then you
171. 31:25forget about it. You just walk away. [Laughter] 10 steps to AI readiness. 10 steps to finding the 10 steps of AI readiness.
172. 31:39Step one, start with a problem, not a tool. I still agree actually and and to anyone else listening it literally says by Kyle Shannon listen
173. 31:51listen shuk this is a really interesting test of intellectual integrity. Nah me and intellectual don't really go together of
174. 32:06intellectual continuity. Do I still agree with these 10 steps? Okay. Step one, start with the problem, not a tool. Totally agree with that.
175. 32:17Embrace the beginner's mindset. Approach AI with curiosity and willingness to experiment. Yes, just start using it and brain dump.
176. 32:27Absolutely agree with this. Who wrote these? These are genius. These are so good. So good. Step number four, focus
177. 32:36on practical, quick wins. Look for small, manageable wins. Don't redo the Don't Don't recreate Salesforce as your first project. Make
178. 32:47like an email writer, an outof office vacation thinger. Kyle, oh, look at me go. Listen, listen. I'm pleased with I'm
179. 33:03pleased with a version of myself that I literally can't remember. Okay. Five. Use free AI tools to get
180. 33:12started. Yes. Mo, there are enough free tools out there. You don't have to pay for [ __ ] Leverage AI to enhance your
181. 33:18zone of genius. Yes. Feed your prompt. You is another way to put that, which has now become a best-selling New York
182. 33:25Times bestselling book that hasn't been written yet. Be aware of data privacy and security. Absolutely. Don't be a [ __ ] idiot. Or
183. 33:35how I would say that on LinkedIn is don't be a d'shgarn dash gosh darned idiot. See, I so can't not swear that when I
184. 33:46try to not swear, I can't pronounce words. It's not good. All right. Seven. Uh, eight. Build your AI in intuition.
185. 33:56That's be a Rick Rubin. Nine, build community or join a community. Yes. 10. Focus on adaptability quotient AQ and emotional quotient EQ.
186. 34:08Whoever wrote these brilliant I 100% agree. Let me look at the by line by it was me. It was me. I wrote them. I
187. 34:20the Yes. What he said. What whoever was in my head at the time these were written. I agree with that person.
188. 34:34I'm glad we had this PDF. I'm glad there was proof of this, Ann, because Ann, quite honestly, I was like, I don't know
189. 34:41what she's talking about. Oh, they came from the presenters. Oh, fine. I But why does it say I wrote
190. 34:52them? Because I curated them, right? So, if you're the curator, you're the writer of history, then you're the most
191. 34:58important one. Great. Got it. Love it. Perfect. It's exactly what I wanted. That's the confirmation I needed
192. 35:06that I've got no original ideas. I just repackage things. I like it. It's solid. I think his name was Markdown.
193. 35:19It was Jason. JSON Markdown is who wrote this. Oh, good lord. Where's that shock collar? We need it. Kyle Kate has it.
194. 35:34Okay, we found it now. It's We got it. It's good. It's good. I like it. Oh my god. I think I should go.
195. 35:51I feel I feel drained. I feel like that was an accomplishment. to have someone else find the document that I wrote
196. 36:02to comment on it and maybe reuse it in some sort of meaningful way. Okay. Having chat GBT decipher a crop circle
197. 36:14if it's in ASKI one of the symbols. Delete error. That's cool, huh? Every ship needs a captain and ours is just a little off. Well,
198. 36:28a little. It depends what the definition of little is. That makes you Yeah, I'll I'll be the captain. You be Gilligan. Hey, little buddy.
199. 36:45Oh my god. Um, I was going to try to do some thinky work tonight, but that's not going to happen, clearly. [Laughter]
200. 37:01H. Oh.
201. 37:18Oh, you know what we could do? I know what we could do.
202. 37:33No, no, Kyle. What? No, I got something here, Brandon. Let me let me let me run down this rabbit hole for a second. Okay.
203. 37:52[Music] Okay. So, what we're going to do is we're going to say, "Hey, I want you to
204. 38:09consolidate everything you know about the AI readiness training program and give me I don't know
205. 38:27a short punchy description and 10 key bullet points
206. 38:42of value to someone taking the course. All right, let's get some let's get some AI readiness training program summary.
207. 39:00High impact hands-on sprint, creative capacity, critical thinking, practical skills through guided experimentation, peer
208. 39:10learning, and real world prototyping. It's not about learning AI, it's about becoming AI capable. Um, hands- on prototyping,
209. 39:22digital advisors. I think you just made this [ __ ] up. Did you just make this all up?
210. 39:40Look for conversations involving AI festivus and the
211. 39:55subsequent training program. Don't Oops. Well, whatever.
212. 40:39All right, that seems to understand what it is. Okay, great. So now now we need to I want you to research
213. 40:55the top 10 most successful ads that involve talking animals.
214. 41:11All right, let's let's see. Let's see what we get here. So, what we're going to do is we're going to go over to VO.
215. 41:23The Budweiser frogs. Oh, right. Remember the frogs? The Taco Bell Chihuahua. Compare the me the mircat. The Russian
216. 41:31accented anthropomorphic Mircat on UK TV. The Affleac duck. Coca-Cola polar bears. creature. Okay. So now what we're going to say is
217. 41:43I want you to come up with a creative brief for the next hit commercial
218. 42:00series inspired by those great spots. We need a campaign
219. 42:17featuring talking animals saying how important AI readiness is. And the AI
220. 42:33readiness training will make you super awesome too.
221. 42:47Write that brief. Okay. D. So if you don't know what I'm doing right now, don't forget the Geico Gecko. Pretty sure it was in there. Um,
222. 43:02campaign title, animals get ready. AI readiness is wildly important. I like it. Um, if you don't know what I'm doing here, so Ann Murphy,
223. 43:14who definitely didn't eat a gummy earlier, she did not. She definitely did not. She came on here and she said, "Hey,
224. 43:25Kyle, maybe you could do some something with those 10 steps of AI readiness," which I knew exactly what she was
225. 43:32talking about. I just wanted her to, you know, feel get the flop sweats like like she couldn't find it, which was fun.
226. 43:40And then she said, "Maybe you could make some one of them VO videos." And if you don't know what VO is, VO is the new
227. 43:46video model from Google, VO3, that can do like talking [ __ ] like talking animals. And so now rather than me having to use my brain to
228. 43:58come up with some animal, I'm having chat GPT do it. Why? Because why not? Okay, AI readiness is no longer
229. 44:07optional. It's the new literacy. But most people either feel overwhelmed or they think it's only for tech people. We
230. 44:12want to flip that script with a campaign that's unexpected, wildly entertaining, and emotionally sticky. Just like the
231. 44:19AFLAC duck or Taco Bell Chihuahua, we'll use talking animals to deliver a surprisingly smart message. You can get
232. 44:27AI ready, too. And if a raccoon can do it, so can you. A raccoon. That's that's right down the irregular's
233. 44:35alley. We got Cindy [ __ ] doing the raccoon thing. Raccoon's perfect to drive awareness. Okay. Mid-career professionals creative
234. 44:47concept. We can just do it. Okay. Wait. A short a series of short form spots 15 to 60 seconds. Okay. Uh okay. Let's see.
235. 45:01Um VO3 can only pro produce 8 second videos, but they can have more than one
236. 45:18character. What if we have a persistent
237. 45:33character across all spots and interviewing some
238. 45:47um animal on the fail animals, you know, like man
239. 46:02on the street. I really like if we can do it, you can do it as a tag.
240. 46:19So the setup and joke jokes jokes need to be short and sweet and funny. Funny.
241. 46:33Did I mention they need to be funny? Question mark. No, seriously. If they are not funny, Ann Murphy
242. 46:49will fire me. I missed a meeting today and she is already pissed and
243. 47:04she is headed out on a cheese curd adventure which she takes
244. 47:20very very seriously. So, make them funny. Rewrite the brief.
245. 47:39Go with lemurs. Lemurs aren't bad. Creative brief redux. If we can do it, you can do it. to get people laughing, clicking,
246. 47:49signing up for AI readiness training. 8-second video spots, VO3 max, one recurring host, a chipper golden retriever. No, the persistent
247. 48:05animal is a raccoon. Come on, raccoons are cute. A raccoon is chef's kiss. already looks like it's been up all night. Heck. Okay,
248. 48:21whatever. Rocky the raccoon. Isn't Rocky a trit hackmeid
249. 48:36name for a raccoon? B be original.
250. 48:54[Music] Scuzz nibs. Vince Crispen. Echo.
251. 49:12Just write me a complete creative brief. Scrim the raccoon. AI readiness
252. 49:26correspondent. Hello. This is Scrim the raccoon. All right. I like it. Fine. Fine people. Fine. Fine. Fine. Fine.
253. 49:34Fine. Fine. Fine. Fine. Fine. Target audience, mid-career professionals, curious creatives, people who are secretly overwhelmed, and Ann
254. 49:45Murphy, who is serious about cheese curds and not messing around. Oh my god. Okay. So,
255. 50:05yes, five scripts. Here are five complete 8-second video scripts starring Scrim the raccoon and his rotating cast. Goat goals. Scrim to
256. 50:21the camera. Scrim here. This goat just automated its entire life. I built five AI workflows. I don't know what they do,
257. 50:29but they do it. If we can do it, you can do it. That's not horrible. Um, we're writing prompts for VO. So,
258. 50:46I need you to research best prompting practices for VO3. So, I don't look like a loser.
259. 51:06You know, one of the ways you can not look like a a loser, put on a pink bow headband and put it on correctly. The
260. 51:13ladies will tell you this is wrong, but mark my words, this is how you do it. Okay. Structured prompts like a director's
261. 51:24blueprint. Yeah. Okay. Great. I want these to be photo realistic
262. 51:40like we live in a world where animals can talk and learn AI.
263. 51:57write the five scripts as prompts I can paste directly into VO.
264. 52:11All right, we're going to be making videos here any old second now. I know you're excited about it. Thank you, Silver Fox.
265. 52:23Well, AI can talk to cats now. Oh, did they figure out cats? This is gold. And Murphy's still here. I thought she
266. 52:34would have passed out by now. Nope. She She's in for the long haul, kids. Okay. Okay. uh
267. 52:48rewrite the prompts so that any dialogue only uses single quote marks.
268. 53:02So, one thing you need to know about V3 if you're going to make anything on it is if you use double quote marks, it
269. 53:08creates subtitles that do not resemble what's being said on screen or what's being said by the people. Okay, if we can. Okay, got it. Great.
270. 53:19Copy. So, now we're going to go. So, wait, where am I? I'm there. And then I think I have a flow. Uhuh. [Music] Let's take this one.
271. 53:33Flow.google. Flow. Create with flow. If you have not seen flow, I think I need to sign in with my my
272. 53:47other Gmail, not my work one. All right, new project. By the way, if you've not seen V3 here, hang on. Let me
273. 53:57let me switch out my my Sharon my screen sharing screen sharing like Sharon Stone. I eat organic. I compost my poop. And
274. 54:14y'all still think I'm a myth. All right. So, we I eat organic. I compost my poop. And y'all We've made
275. 54:24hilarious videos in the past. Let's make another one, shall we? Okay. We're going to go Oh, wait. Why can I not do
276. 54:39new project model? Oh, okay. V3 quality. We're going to paste in our first prompt. Let's read through it
277. 54:53before I just go rendering some [ __ ] Early morning in a rustic b backyard with a picnic table and power cables
278. 55:00hanging overhead. A scruffy raccoon wearing a tech startup hoodie. That's good. Stands holding a microphone. A
279. 55:08goat with earbuds and a laptop. Choose calmly besides a router. Camera handheld closeup on the goat's face. Quick rack
280. 55:17focus to scrim reacting. But wait, a scruffy raccoon. God damn it. Okay. a scruffy raccoon
281. 55:31named Scrim, wearing a a startup hoodie
282. 55:46that reads AI readiness training Hama stands holding a microphone.
283. 56:04Closeup on the goat's face. Quick rack focus to scrim reacting. Goat choose slowly looks up confidently and says, "I built five AI
284. 56:15workflows. I don't know what they do, but they do it. I don't know." That's fine. Scrim laughs and leans into
285. 56:24the frame saying, "If we can do it, you can do it. All right, here we go. We're making a commercial, people. This is This is
286. 56:35exactly what a professional creative director does, except they do it with skills and education and intelligence.
287. 56:50This is the AI learning lab. We have none of those. But what we lack in intelligence and talent, we make up for
288. 57:01in persistence. We show up. We show up. We don't need talent if you show up. Which actually I kind of believe.
289. 57:12Just [ __ ] show up. Just show up. Show up to this channel. Show up to your job. Go [ __ ] learn AI at some dinner party
290. 57:20where they're like, "We don't want to hear about AI anymore. Tell them more about AI. Just show up. You know what's gonna happen? Lots.
291. 57:29Stuff's gonna be good. I have not put my black box up and people must be frustrated to to all sorts of imagination.
292. 57:59We're up to 42%. People just calm down. Everybody's like, "Well, if I were running this channel, I would do it
293. 58:06different." Well, yeah, you'd do it different. Not everyone's got my supermodel good looks. You would do it the way like a peasant
294. 58:20does it, but not like when you win the genetic lottery like I have. You got to do things a certain way. People expect it of you.
295. 58:35They're like, "Oh, I didn't realize he was that good-looking." So that's why we do things a little differently around here. You understand?
296. 58:45If you were doing this, you could make lists. You could have an agenda. Some people call that, what do they say
297. 58:54in the business world? Professional. That's not what we do here. Okay. Now, if you want to hire me, that would be more.
298. 59:09You get something different than this. We're up to 80%. You think we're going to get quality?
299. 59:24Quality. Oh, we got a goat. We've got a goat. All right, here we go, people. Here we go. Do we have a commercial? Ann Murphy,
300. 59:35are you ready for our commercial for AI readiness? I built five AI workflows. I don't know what they do, but they do it.
301. 59:43If we can do it, you can do it. I built five AI workflows. I don't know what they do, but they do it.
302. 59:51If we can do it, you can do it. I built five AI workflows. I don't know what they do, but they do it.
303. 59:59If we can do it, you can do it. I built five AI workflows. All right, let's go get another one. Uh, and I'm gonna go with I'm gonna go
304. 1:00:09with cheap. cheap. No, I'm gonna go with uh fast turbo. I Whatever. Doesn't matter. Just shut up, people. Let me be.
305. 1:00:21All right, get rid of that. We're going to do this. We're going to do this. We'll come back and read that in a second. We're going to go V3
306. 1:00:33turbo V3 fast. Okay. Let's go read our script. Suburban crosswalk in front of a small town library. Scrim the raccoon stands beside
307. 1:00:50a proud chicken wearing glasses and a satchel holding a small tablet with a GPT 4.5 sticker. Camera slow dolly in on
308. 1:00:59the chicken as she speaks. Cut to Scrim's shocked reaction. Chicken adjust adjusts her glasses and says, "I built a
309. 1:01:08GPT to explain why I crossed the road. I won a Webbby." Scrim looks at the camera and says, "If we can do it, you can do it."
310. 1:01:18And we have a [ __ ] campaign here. This is good. I built five AI workflows. I don't know what they do, but they All right, that's
311. 1:01:30going to be good. All right, it's going pretty quick. 7% 9% 10. It's going good. It's going good, people. All right. Quality.
312. 1:01:44What is an AI workflow? Ashley whispers. Okay. So, an AI workflow, you can have formal AI workflows or formal automations where
313. 1:01:55you string a series of tools together. But you can also define an AI workflow as the jobs that need to get done to
314. 1:02:08make a something. So in the current in the current thing that we're making, we're making these video files. Step one
315. 1:02:16in the in the in the AI workflow was know that we wanted to create a V3 commercial. So V3 is the Google video tool that can
316. 1:02:26do talking animals. We knew we wanted that. Um, we knew they needed to be 8 seconds long because that's all the longer they can
317. 1:02:36be and still talk. We needed a script. So, we went to chat GPT and we had it remember what the AI readiness program was. And then we had
318. 1:02:49to write a creative brief for this series. And this is good. And then uh
319. 1:03:08oh my god. Okay. And now we're over in in flow flow. Google where v3 is making videos. So the workflow is that is that
320. 1:03:18series of things that are chained together to be able to make a seemingly simple thing. All right, this is good. All right, you
321. 1:03:27ready, people? I built a GPT to explain why I crossed the road. It won a webbby. If we can do it, you can do it. That's screwed up. I
322. 1:03:38built a GPT to explain why. Let's see. We got to go back to chat. GBT. We got to fix the prompts. Um, okay. Your prompts lack
323. 1:03:55character consistency. So I want you to give scrim the same description
324. 1:04:11ever every every time. And then each starring animal
325. 1:04:25should have one too. Every uh scrim should have an AI readiness
326. 1:04:39training. Uh uh uh uh uh shirt on and the other animals
327. 1:04:54should be dressed comically funny. Also
328. 1:05:10include a consistent creative cinematic style across all prompts.
329. 1:05:24Be sure it is included in each prompt. Okay, so we're having it fix our prompts because it was giving us shitty
330. 1:05:39character consistency. Common elements. Okay. Camera, action, cinematic style.
331. 1:06:09Copy. Let's go to flow. Oh, you you weren't seeing any of that. Well, that doesn't matter. All right, there's that one. I built a
332. 1:06:22GPT to explain why I That's That's pretty funny. I built a GPT to explain why I crossed the road. It's pretty
333. 1:06:29funny. It's pretty good. All right, chicken logic. Copy. Go back here. Paste. [Music]
334. 1:06:44Thank you very much for the gift. What's that say? That was some sort of up arrow. We can only go up from here. I
335. 1:06:50think that's what that that gift was. That was the we've hit rock bottom gift from side hustle Mimi. All right, it's 10 o'clock, people. We
336. 1:07:04got to get out of here. Let's look at these two videos. VO. Yes, these are from VO. If you want to see the videos that we have created,
337. 1:07:16they're not bad. They lack a little consistency, but they are not bad. I built five AI workflows. I don't know what they do, but they do it.
338. 1:07:26If we can do it, you can do it. I built five AI workflows. Pretty good. Um, and then here's the chicken one.
339. 1:07:37I built a GPT to explain why I crossed the road. It won a webbby. If we can do it, you can do it. I built a GPT to explain why.
340. 1:07:49Pretty good. Pretty good. Pretty pretty good. Pretty pretty good. I like this one. I like this one. I built five AI workflows. I don't know
341. 1:08:05what they do, but they do it. If we can do it, you can do it. I built five AI workflows. I don't know what they do,
342. 1:08:14but All right, so it looks like [ __ ] chat GPT reintroduced double quotes. No, it didn't. All right, so we just gota we
343. 1:08:24just got to redo that one. Copy. So, one of the things with VO is that it sometimes adds subtitles. Now you should
344. 1:08:33be able to tell them to go screw themselves and you're not going to I built a GPT to explain why I crossed the
345. 1:08:39road. It won a webbby. If we can do it, you can do it. All right, let's go see the chicken one now. Oh, this one's
346. 1:08:47good. Look at this. Look at this chicken. Ann Murphy, tell me that's not hilarious. If anyone in this live is stoned, don't
347. 1:08:57look at the chicken. You'll laugh. I built a GPT to explain why I crossed the road. It won a Webbby. If we can do it,
348. 1:09:05you can do it. I built a GP. Where's the raccoon? God damn it. Did it Did it write that prompt wrong? You know, it's almost like you have to
349. 1:09:18pay attention. Chicken scrim. Scrim the raccoon. Good lord. I I You know what, people? I just I can't be held accountable
350. 1:09:34for shitty prompting. Well, you're the one that's prompting. Maybe you shouldn't prompt so shitty. Shut up. Scrim the raccoon.
351. 1:09:54Yeah. See Here's the deal. You actually have to pay attention to this [ __ ] And I can't do that here. This is not It's not about the tools,
352. 1:10:07though. This is totally about the tools. This is totally about the tools.
353. 1:10:25All right, let's see. I built five AI workflows. I don't know what they do, but but they do it. If we can do it, you can do it. I built five
354. 1:10:37AI workflows. I don't know what they do, but they do it. All right. Um, I don't know why I'm choking out.
355. 1:10:52AI readiness logo. Uh, uh, uh, uh, I ain't got no logo, but I know it exists somewhere. All
356. 1:11:07right, I think this one's good enough. If we can do it, you can do it. I built five AI workflows. I don't know what they do,
357. 1:11:16but but they do it. If we can do it, you can do it. I built five AI workflows. I don't know what they do, but but they do
358. 1:11:25it. If we can do it. Oh, yeah. This about workflow. I built five AI work. Yeah, this is like automations. That's
359. 1:11:33they're talking about automations here. Okay. Um, we'll play with this again tomorrow. Let me get on out of here.
360. 1:11:44So today is Tuesday. We just had the AI salon. Tomorrow we've got the AI readiness project podcast at 4 PM
361. 1:11:53Mountain time. AM Murphy's going to be there. I'm going to be there. We're going to talk semicoherently. Then at 5:30 Mountain time,
362. 1:12:03you've got the AI Salon Life hacks in the uh in the in the AI Salon mastermind. If you are not part of the AI salon mastermind, what are you
363. 1:12:15thinking? You should get in there. Um, what else? I think that's it. Go join the AI salon. If you go to the URL on
364. 1:12:28screen, the salon.ai, click on join our community. Go join. Go introduce yourself. Go have fun. Go be generous.
365. 1:12:36Go learn [ __ ] go not be intimidated because it's not an intimidating in it's not an intimidating group. I'm the most
366. 1:12:45intimidating person there. There you go. That'll tell you something. All right. He's not very intimidating.
367. 1:12:59Does he think when he wears the pink bow that's intimidating? I don't understand. I don't understand. I came to this
368. 1:13:07channel I is this is is this the one that's called the AI learning lab? This is the one where because I was
369. 1:13:16trying to figure out how does anybody learn anything here and it it it seems it seems like there's an attempt at at
370. 1:13:27entertainment certainly. Certainly there's sometimes funny voices. I mean not mine. I've got a perfectly normal voice.
371. 1:13:36Right. Right. It's just but for the for there are voices that are made that seem to be done in a in a in a in a comedic attempt
372. 1:13:48much like uh SNL uh if SNL weren't funny. Well, SNL is not funny. That's not that's a bad example. It's not that's not the point.
373. 1:14:00It's not the point. But just I had a question. When when am I gonna learn something here? That's my biggest question. How does
374. 1:14:10anybody learn something here? Okay, fantastic, Bob. Hope you had fun. Peace out, everybody. I will see you tomorrow. Tomorrow is
375. 1:14:22Wednesday. I think it's a normal start time, 8:00 PM. We won't do this janky 900 PM start [ __ ] I did tonight and
376. 1:14:30not really know what to say and bring Ann Murphy up and not be able to find the file and then make a goat with a raccoon,
377. 1:14:39you know. All right. See you.